The Sales Growth Executive is responsible for defining and driving QSSK's growth strategy with a focus on revenue generation, market expansion, and business development. The SGE will work closely with the Sales Growth Manager and other executive leaders to identify and capture new opportunities, build a resilient sales pipeline, forge strategic partnerships, and expand QSS market share in Kenya.
Core Responsibilities:
Growth Strategy and Market Expansion:
Strategic Planning: Develop and execute a robust growth strategy that aligns with QSSG's mission and vision, driving sustainable revenue growth
Market Penetration: Identify and prioritize new market opportunities, establishing and executing market/sector entry strategies that enhance QSSK's competitive positioning.
Revenue Optimization: Lead initiatives to maximize revenue streams, diversify service offerings, and expand the customer base across target regions.
Business Development and Sales Leadership:
Pipeline Development: Build and oversee a high-quality sales pipeline to drive continuous business growth and ensure the achievement of revenue targets.
Client Acquisition and Retention: Design and implement client acquisition and retention strategies to enhance customer lifetime value and satisfaction.
Partnership Management: Establish and manage high-impact partnerships with government entities, multinational corporations, and regional partners to support business development and market expansion.
Data-Driven Growth and Market Insights:
Market Intelligence: Leverage data analytics and market research to gather insights on customer needs, competitive landscapes, and emerging trends, adjusting growth strategies accordingly.
Performance Metrics: Establish and track agreed key performance indicators (KPIs) to monitor the effectiveness of growth initiatives, ensuring alignment with revenue and Kenyan market share goals.
Customer Segmentation: Use advanced segmentation to target priority customer groups, optimizing marketing and sales efforts for maximum impact.
Cross-Functional Collaboration:
Marketing Alignment: Partner with the Marketing Officer (MO) to ensure alignment between growth and marketing strategies, achieving consistency in brand messaging and effective customer acquisition.
Product Innovation: Collaborate with the Technology Officer (TO), Customer Officer (CO) and People Officer (PO) to introduce new services and solutions tailored to Kenyan market demands, staying competitive and relevant.
Financial Integration: Work with the FO to establish financial models and forecasts that support sustainable growth and efficient resource allocation.
Leadership and Talent Development:
Team Building: Lead and inspire a high-performing growth team, instilling a culture of accountability, innovation, and continuous improvement.
Talent Development: Mentor and develop team members, aligning their goals with QSS's mission.
Skills and Competencies:
Personal Attributes: