Senior Marketing Manager Btob France (upmarket/smes Segment)

Senior Marketing Manager B2B France (Upmarket/SMEs Segment)

Join us as a Senior Marketing Manager B2B France to drive growth in France's upmarket SME segment by defining and executing the full-funnel B2B marketing strategy. You'll own the SME segment strategy end-to-end, coordinating with central Growth teams to deliver integrated programs with measurable pipeline impact.

As a Senior Marketing Manager, you'll work closely with Madeleine, our Head of Marketing B2B France, and join the Upmarket Marketing Squad that will drive Qonto's growth in the strategic French SME segment. Your marketing initiatives will directly impact our expansion in France's most strategic business segment.

As a Senior Marketing Manager B2B France at Qonto, you will:

• Build and own the France SMEs segment strategy; translate into quarterly plans, integrated campaigns, and partnerships that drive measurable growth.
• Coordinate with central teams (Paid, Website, PMM, Content) to deliver cohesive, multi-channel programs across all touchpoints.
• Lead performance tracking and iterate using clear KPIs and dashboards to optimize campaign effectiveness and ROI.
• Partner with Sales and Product to align pipeline goals, messaging, and launches, including treasury and finance features.

What you can expect:

• Market Context: You'll be working on a key France growth priority in the upmarket SME segment, with high visibility and direct impact on our path to serving one million SMEs by 2025.
• Cross-functional Leadership: Heavy matrix environment where you'll coordinate with central growth teams, each one on its field of expertise (paid, website, content, PMM, product, sales, finance, and media teams), requiring strong stakeholder management skills.
• Data-Driven Approach: We value structured analysis and performance measurement. You'll use KPI frameworks, dashboards, and analytics tools to drive decision-making and optimize campaigns.
• Dynamic Work Environment: Where you can test ideas, see your impact, and learn fast.
• Tools We Use: Marketing automation platforms, analytics dashboards, CRM systems, and project management tools to drive integrated campaigns and measure success.

About Your Future Manager/ Head of:

Your manager will be Madeleine Corbetta, our Head of Marketing B2B France at Qonto. Madeleine brings deep expertise in SaaS B2B Marketing and Entrepreneurship, with a Master from ESCP Europe and international experience across New York, Berlin, and Hong Kong. She successfully launched an AI startup and spearheaded marketing strategy at Regate.io from inception until its acquisition by Qonto. She now leads a team of 8 marketers across Growth, Content, Branding & Comms, and Product Marketing in France.

What does she bring to the team? Madeleine is a strategic and collaborative leader with an entrepreneurial spirit, balancing data-driven decision-making with creative thinking. Fluent in English, Italian, and French, she drives Qonto's marketing strategy in the French B2B market, focusing on superior positioning and seamless acquisition processes to take Qonto to the next level.

About You:

• B2B Fintech/ Scale-up Marketing Experience: 4+ years in B2B marketing within fintech or adjacent sectors (financial/HR/accounting software, or complex B2B SaaS) with a proven track record of driving growth.
• Matrix Leadership Skills: Proven stakeholder management and influence in matrix environments; comfortable leading without authority and aligning competing priorities.
• Strategic + Operational Excellence: Experience across strategy development, lead generation, and sales alignment; confident with analytics and marketing automation tools.
• French Market Knowledge: Understanding of French SME realities and business finance/treasury topics; fluent English and French required.
• Proactive Execution: Autonomous, structured approach with ability to thrive in high-visibility, hands-on roles while balancing strategic planning with operational delivery.

Perks:

A tailor-made and dynamic career track. An inclusive work environment. And so much more to help you succeed.

• Offices in Paris, Berlin, Milan, Barcelona, and Belgrade;
• Competitive salary package;
• A meal voucher;
• Public transportation reimbursement (part or global);
• A great health insurance (depending on the country);
• Employee well-being initiatives: access to Moka Care to take care of your mental health and great offers for sports and wellness activities;
• A progressive disability and parenthood policy (1 in 6 of Qonto employees is a parent!) and childcare benefits with selected partners;
• Monthly team events.

Our hiring process:

• Interviews with your Talent Acquisition Manager and future managers;
• A remote or live exercise to demonstrate your skills and give you a taste of what working at Qonto could be like.

Find more information about our interview process on our careers website.

On average, our process lasts 20 working days and offers usually follow within 48 hours.

To learn more about us:

• Qonto's Blog | Les Échos | L'Usine Digitale | Courrier Cadres