✨ About The Role
- The Product Marketing Manager will lead early-stage customer growth initiatives, focusing on attracting and retaining core customers.
- Responsibilities include developing positioning and messaging that resonates with early-stage companies and contributing to the overall company-wide positioning strategy.
- The role involves collaborating with product teams to inform the product roadmap based on customer insights and executing successful product launches.
- The candidate will create marketing assets to support go-to-market teams, including sales enablement materials and product newsletters.
- The position requires working cross-functionally with various teams, including product, sales, design, and communications, to ensure cohesive marketing efforts.
âš¡ Requirements
- The ideal candidate has at least 5 years of experience in product marketing, demonstrating a strong background in developing and executing marketing strategies.
- A successful applicant will possess a balance of strategic vision and operational excellence, capable of both high-level planning and detailed execution.
- The candidate should have core competencies in positioning, messaging, launch management, and partner marketing.
- Strong writing skills are essential, with the ability to produce both short-form and long-form content, and familiarity with using AI tools for content creation.
- Experience in the AI and/or crypto sectors is preferred, indicating a familiarity with emerging technologies relevant to Pulley's offerings.