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Marketing Manager, Crypto - Remote Eligible
Build and execute Pulley's go-to-market strategy for a new token distribution platform.
Remote
Mid-Level
1 month ago
✨ About The Role
- The Marketing Manager will be responsible for developing and executing Pulley's go-to-market strategy for crypto offerings.
- This role involves collaborating with product teams to inform the product roadmap based on market insights and customer needs.
- The candidate will create compelling messaging and content tailored to crypto audiences, ensuring effective communication of product benefits.
- They will lead product launches and ongoing marketing campaigns, developing sales enablement materials to support the GTM teams.
- Building relationships with key crypto influencers and media outlets will be a critical part of the role.
âš¡ Requirements
- The ideal candidate has over 5 years of marketing experience, with at least 2 years specifically in the Crypto space.
- They should possess a strong ability to balance strategic vision with operational execution, demonstrating both high-level planning and detailed execution skills.
- A deep understanding of positioning, messaging, and launch management is essential for success in this role.
- The candidate should be proficient in creating multi-channel marketing strategies, including content and social media strategies.
- Excellent writing skills are necessary, with the ability to produce both short-form and long-form content effectively.
About Pulley
Pulley helps startups manage their equity and cap table