Senior Analyst, Sales Tools & Processes

Senior Analyst, Sales Tools & Processes

Proofpoint is a leading cybersecurity company protecting organizations' greatest assets and biggest risks: their people. We provide cutting-edge solutions to defend against cyber threats, protect data, and ensure compliance. Our team is passionate, innovative, and dedicated to helping businesses safeguard their critical information.

We are seeking a Senior Analyst, Sales Tools & Processes to lead and optimize sales tools and process initiatives across our global revenue organization. In this high-impact role, you'll drive operational scale, data integrity, and seller productivity by improving the tools and workflows that power our lead-to-cash lifecycle.

This role reports to the Senior Director, Sales Operations and works closely with Field Sales Ops, Systems teams, and Enablement leaders to ensure alignment across stakeholders and platforms.

Key responsibilities include:

• Lead cross-functional initiatives to streamline the lead-to-cash process, reduce seller friction, and scale GTM operations
• Gather and translate business requirements into functional designs for Salesforce Sales Cloud and CPQ; collaborate with IT to implement and iterate
• Drive data hygiene and forecast accuracy through process improvements, change management, and stakeholder alignment
• Identify and resolve complex operational issues related to data quality, seller experience, or system usability
• Build and maintain auditable, high-visibility Salesforce and Clari reports/dashboards to support sales productivity, forecasting, and visibility
• Partner with Sales Enablement to plan and deliver rollout of new tools or process changes—including training, documentation, and adoption support
• Train or support the training of sales team members on new system features and workflows
• Own or contribute to tool evaluations, system integrations, and vendor discussions—representing Sales Operations' priorities and use cases
• Identify emerging tools and workflow automation opportunities to drive efficiency across GTM systems
• Stay informed on evolving GTM needs and proactively recommend system enhancements or process innovations that support scale
• Influence roadmap for sales tools by identifying high-impact improvements and advocating for investments that improve seller experience and revenue outcomes
• Support a high-growth cybersecurity and enterprise SaaS GTM model through scalable process design and data-informed decision-making

Required qualifications include:

• 6+ years of experience in Sales Operations, Revenue Operations, or Business Systems roles supporting B2B sales organizations
• Strong hands-on experience with Salesforce Sales Cloud and CPQ
• Demonstrated ability to lead or significantly contribute to cross-functional operational initiatives with measurable impact
• Proven track record of translating business needs into functional system requirements and partnering with technical teams to deliver
• Excellent attention to detail, process orientation, and problem-solving capabilities
• High proficiency in Salesforce reporting, Excel, and workflow design
• Strong collaboration and communication skills; experienced working across Sales, IT, Finance, Marketing, and Enablement functions

Preferred qualifications include:

• Salesforce Administrator certification strongly preferred. Candidates without certification should demonstrate equivalent experience and a willingness to pursue certification within the first year
• Experience with Clari or other sales forecasting tools
• Familiarity with lead-to-cash processes, quoting workflows, and sales process automation in a SaaS business model
• Experience supporting Sales Enablement through documentation, training delivery, and change adoption

Why this role matters:

Sales tools and processes are the foundation of scale. In this role, you'll directly impact how effectively our GTM teams operate—by improving the workflows, data flows, and toolsets they rely on every day. You'll help reduce friction for sellers, increase visibility for leadership, and ensure we scale our sales infrastructure in lockstep with the business.

You will be one of the go-to experts on the tools and workflows that power our revenue engine. You won't just support the process—you'll shape it. This is a high-ownership role with visibility, influence, and the opportunity to drive scalable, lasting change at the foundation of our revenue operations.

Protecting people is at the heart of our award-winning lineup of cybersecurity solutions, and the people who work here are the key to our success. We're a customer-focused and driven-to-win organization with leading-edge products. We are an inclusive, diverse, multinational company that believes in culture fit, but more importantly 'culture-add', and we strongly encourage people from all walks of life to apply.

Our culture is rooted in values that inspire belonging, empower purpose and drive success-every day, for everyone. We encourage applications from individuals of all backgrounds, experiences, and perspectives.