Business Operations Manager - Remote Eligible
Business Operations Manager
As the company scales across verticals, this role will be critical to unlocking GTM efficiency, improving decision quality, and accelerating outbound growth. Positioned within GTM but embedded cross-functionally, the Business Operations Manager will serve as the operating backbone for Sales, Marketing, Customer Success, and Finance to improve clarity of performance across all verticals.
Location: Fully-Remote (Work from Home), 9 AM - 5 PM EST
Key Impacts:
Funnel & Process Optimization
Streamline HubSpot CRM, automation, and lifecycle workflows
Reduce rep manual workload by 5–10 hours/week
Shorten deal cycles by 20–30%
GTM Reporting & Forecasting Maturity
Centralize dashboards for AGMV, funnel conversion, rep productivity, churn, and attribution
Improve forecast accuracy and enable proactive coaching
Institutionalize quarterly business reviews with actionable segment analysis
Lead Generation Uplift
Spearhead data-driven lead list generation
Drive 30%+ increase in BDR efficiency through better targeting and routing
Strategic Rationale : Today, the GTM teams operate without a shared source of truth, repeatable systems, or trusted performance data. This role addresses those gaps while directly enabling revenue lift, faster sales cycles, better hiring decisions, and scalable compensation planning.
Role Summary : This role exists to ensure Sales, Marketing, and Customer Success teams operate efficiently, have access to trustworthy data, and are supported by streamlined systems and processes. It is a hybrid of traditional BizOps and RevOps—focused not just on data or tooling but on building the connective tissue between strategy, execution, and continuous improvement across GTM functions.
The Business Operations Manager will be responsible for maintaining and improving the GTM tech stack (HubSpot and surrounding tools), owning key dashboards and performance metrics, and supporting GTM leadership with operational clarity and decision-ready analysis. This is a mission-critical role as the company scales its vertical strategy and evolves how Sales and CS resource against growth goals.
Primary Responsibilities :
Systems & Workflow Enablement
Own HubSpot configuration across deal stages, contact lifecycle, pipeline segmentation, and automation
Partner with Sales and CS leads to evolve stage definitions, routing logic, scoring models, and attribution practices
Maintain integration quality and reduce manual intervention via automation (e.g., with Zapier, Retool, Clearbit, Apollo)
Evaluate and implement improvements across the GTM tool stack (including outreach tools, dashboarding, and enrichment)
Reporting & Analysis
Own weekly GTM performance dashboards and underlying data hygiene
Deliver cohort analysis, segment performance views, and monthly business reviews for Sales and Success
Build headcount, comp attainment, and vertical/territory performance models to support GTM decision-making
Provide ad hoc analysis on pricing tests, churn drivers, or operational bottlenecks
GTM Strategic Projects
Support quota setting, ramp modeling, and hiring benchmarks in partnership with GTM leadership and Finance
Lead change management for any process updates impacting Sales, CS, or Marketing teams
Co-design compensation logic and commission tracking flows in partnership with Finance and Sales
Support onboarding, SOP enforcement, and adoption tracking for GTM processes
Success in Role Looks Like :
Every AE and AM can clearly describe where they are in their funnel and what's next
Weekly dashboards are trusted and used by GTM leadership for coaching and forecast accuracy
Sales and CS motions reflect clarity, automation, and the minimum viable complexity
GTM leadership gets faster, better answers to strategic questions—and adjusts confidently
Headcount planning, quota-setting, and compensation discussions are data-driven, not reactive