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Digital Marketing Intern – Paid Media

Assist in optimizing social media ad campaigns to increase lead quality and volume
India
Internship
yesterday
Progress

Progress

A global software company that provides application development and digital experience technologies.

Digital Marketing Intern – Paid Media

We're looking for a motivated and detail-oriented Digital Marketing Intern – Paid Media to support our demand generation team. The role will primarily focus on LinkedIn and Meta (Facebook) ad campaigns, while also assisting with the analysis and improvement of Google Ads performance. This is an excellent opportunity to get hands-on experience with paid digital campaigns, understand what drives results, and contribute directly to improving lead generation and campaign ROI.

Key Responsibilities

  • Support the setup, execution, and daily monitoring of LinkedIn and Meta ad campaigns
  • Assist in crafting ad creatives, messaging, and audience strategies for social platforms
  • Analyze performance across LinkedIn, Meta, and Google Ads, focusing on metrics like CTR, CPC, CPL, and conversions
  • Identify patterns in performance data and suggest optimizations to improve lead quality and volume
  • Collaborate on A/B testing efforts for ads and landing pages
  • Contribute to weekly and monthly reporting of paid media performance, pulling insights and learnings
  • Stay current on digital advertising trends and platform updates

Requirements

  • Strong interest in paid digital marketing, particularly social media advertising
  • Basic familiarity with LinkedIn Campaign Manager, Meta Ads Manager, and Google Ads dashboards
  • Prior internship or project experience in digital advertising (good to have)
  • Certification in LinkedIn Marketing (optional but a plus)
  • Proficiency in Microsoft Excel or Google Sheets for data analysis
  • Analytical mindset with comfort working with numbers and trends
  • Good written communication and attention to detail
  • Willingness to learn, take initiative, and work in a fast-paced environment
  • Ability to work independently and collaboratively

What You'll Gain

  • Practical skills in performance analysis, campaign reporting, and lead generation strategy
  • Mentorship from experienced marketers and the ability to contribute to real projects
  • A strong foundation for a career in digital marketing

Together, we make progress.

Progress is an inclusive workplace where opportunities to succeed are available to everyone. As a multicultural company serving a global community, we encourage a wide range of points of view and celebrate our diverse backgrounds. Our unique combination of perspectives inspires innovation, connects us to our customers and positively affects our communities. It is only by working together and learning from each other that we make Progress. Join us!

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Digital Marketing Intern – Paid Media
India
Marketing
About Progress
A global software company that provides application development and digital experience technologies.