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Product Marketing Manager - Remote Eligible

Create and implement the first go-to-market strategy for new banking solutions.
Remote
Mid-Level
$90,000 - 100,000 USD / year
2 weeks ago

✨ About The Role

- The Product Marketing Associate will be responsible for creating and owning the go-to-market strategy for new product launches. - They will develop product messaging and positioning that clearly communicates Prelim’s value proposition. - The role involves working closely with product and sales teams to understand the customer base and drive product adoption. - The candidate will lead cross-functional efforts to ensure successful product launches that resonate with target audiences. - Conducting market research and analyzing competitors will be key to staying ahead of industry trends and informing marketing strategies. - The role includes creating impactful sales enablement materials, such as presentations and case studies, to support the sales team. - Building systems to measure and optimize product marketing efforts based on performance data will also be a critical responsibility.

âš¡ Requirements

- The ideal candidate is a self-starter with a strong desire to build and define the Product Marketing function from the ground up. - They should possess excellent communication and storytelling skills, capable of simplifying complex ideas into clear messaging. - Experience in developing go-to-market strategies and product positioning in competitive markets is essential. - An analytical mindset is crucial, with the ability to leverage data to inform decisions and optimize marketing strategies. - A relentless focus on results is necessary, as the candidate will be driven to make a significant impact and deliver measurable outcomes. - The candidate should be adaptable and thrive in a fast-paced, high-growth environment, ready to pivot when necessary.
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Product Marketing Manager - Remote Eligible
Remote
$90,000 - 100,000 USD / year
Marketing
About Prelim
Software for banks to originate bank accounts online