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User Acquisition Manager
Optimize global mobile marketing campaigns for Highrise across various channels.
Austin
Mid-Level
2 months ago
✨ About The Role
- Responsible for running and optimizing global mobile marketing campaigns on various channels such as Facebook, Google, and other ad networks
- Collaborate with design, product, and technical teams to ensure the best execution and improvement of digital marketing strategies
- Conduct thorough analysis, drive innovation through constant experiments and A/B testing, and identify opportunities to optimize existing campaigns
- Measure, report, and communicate UA activities, performance metrics, and insights with leadership on a regular basis
- Work towards clearly defined goals in a marketing sprint cadence, focusing on creating awareness around the product and driving growth through continuous improvements
⚡ Requirements
- Experienced performance marketer with a track record of improving ROI and managing large budgets effectively
- Proficient in Excel and data analysis, with a creative and results-oriented mindset
- Strong understanding and experience with iOS and Android stores, passionate about games
- Detail-oriented, organized, and able to communicate effectively with various teams
- Comfortable leading and pushing the team to succeed, with a keen interest in learning new skills and technologies
About Pocket Worlds
We build worlds.