✨ About The Role
- The Head of Marketing will be responsible for shaping the PicnicHealth story and defining core messaging for the company and its products.
- This role involves conducting ongoing market research to understand customers, market trends, and competitors.
- The candidate will develop and execute marketing campaigns across various channels, including online and social media.
- They will oversee the creation of marketing materials to ensure brand consistency and monitor campaign performance.
- Collaboration with sales and product teams is essential to generate leads and inform product strategy based on market insights.
⚡ Requirements
- The ideal candidate has over 5 years of experience leading marketing in the life sciences and health tech sectors.
- They possess a strong understanding of clinical research, real-world studies, and digital health.
- The successful candidate is adept at translating complex healthcare solutions into clear and compelling narratives.
- They have a proven track record of setting marketing strategies that drive company growth and impact.
- Results-focused individuals who can analyze performance and optimize marketing efforts will thrive in this role.