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Service Marketing Manager

Develop local service marketing strategies to expand Philips' market share in China
Shanghai
Senior
4 weeks ago
Philips

Philips

A global leader in health technology, offering a wide range of medical devices, consumer electronics, and personal care products.

Service Marketing Manager

Your role:

  • Providing future service needs and market opportunities with quantified data
  • Identifying and evaluating local products and propose additions to product portfolio for approval by global BU
  • Providing an annual tactical marketing plan
  • Providing customer feedback on existing products on a quarterly basis
  • Analyzing competitive strategies and provide feedback to the BG / BU
  • Managing the New Product Introduction and determine local product portfolio and pricing
  • Developing and implementing marketing strategies and plans including BU specific promotional activities and other marketing investment
  • Building a network with professional associations and luminaries
  • Deploying product pricing and positioning
  • Providing flexible and competitive service solutions to primary care clients
  • Preparing marketing materials, planning and implementing marketing activities
  • Communicating with Philips headquarters

You're the right fit if:

  • Bachelor's degree and >10 years of industry experience
  • Experience in service business model, deeply enable service sales team.
  • Strong written and oral communication skills as well as the ability to give presentations to a wide spectrum of audiences, both internally and externally
  • Ability to build strong relationships across a wide spectrum of internal and external parties including executive leadership, partners and key opinion leaders
  • Fluent spoken English, smooth communication with colleagues in Philips headquarters

In return, we offer you:

A path towards your most rewarding career. Succeeding in this market-based role in a complex environment will open many doors for your long term career, in other areas in Philips or otherwise. We also believe that we are at our best as a company when you are at yours as a person. Thus, we offer competitive health benefits, a flexible work schedule and access to local well-being focused activities.

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Service Marketing Manager
Shanghai
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About Philips
A global leader in health technology, offering a wide range of medical devices, consumer electronics, and personal care products.