Marketing Intern Ventures
Philips
Marketing Intern Ventures
The assignment is to support the upstream marketing team (responsible for proposition development from idea generation to product launch) in multiple areas, focused on improving the organization's ability to deliver value propositions within Ventures.
Topic areas include:
- Support for selected projects in Product Development including analysis on consumer and market data, and coordinating selected areas of the project.
- Development of Value propositions including consumer research, concept and claim development and verification.
- Competitor Analysis to support key innovation projects.
- Support on Product Launch Plans (trade presentations, launch activities, online activities...)
- Analysis of Online portfolio and suggest counteractions together with the Market intelligence team
- Support in the creation and follow up of value added promotions
You will be part of a dedicated Marketing Team in the category of Ventures within Philips Personal Health. The upstream marketing team (Product Managers) is responsible for full proposition development, starting with consumer insight generation, all the way to product development, market launch and life cycle management. In a very dynamic market with a multitude of projects, the team needs support to enable it to focus on the value creation aspect of the role.
Location: Shenzhen Philips Innovation Center
Starting date: Now
Duration: prefer 6 months-1 year
Hours/week: 32-40