Ensures effective application of end-to-end account management processes specific to the relevant therapeutic areas.
Ensures effective coordination of the Local Team (LT), orchestrating operational activities, collaboration among roles, and resource allocation decisions.
Ensures the business performance of the account portfolio within the LT's competence.
Is the main point of contact (single point of contact - SPOC) for directors of relevant clinical departments in top accounts and orchestrates information transfer across different channels and with the support of relevant Subject Matter Experts (SME).
Ensures effective medical-scientific information to doctors assigned to the in-scope products and, where necessary, to hospital pharmacists in coordination with Strategic Healthcare Managers (SHM), contributing to the achievement of business objectives in the relevant territory.
Knowledge of methodologies related to the two main account management processes:
Disease Account Portfolio management (DAP): definition (in collaboration with Field and Marketing management roles) and application of segmentation and prioritization rules of the account portfolio within the competence of the Local Team (LT). The DAP process defines account priorities and the division of accounts into different segments (A, B, C, D and may vary based on the therapeutic area or the brand of reference).
Disease Account Management (DAM): activities carried out by the LT (situational analysis/SWOT; definition of the account strategy; definition, execution, and monitoring of the tactical plan, etc.) within the top accounts (most relevant and complex accounts requiring a cross-functional approach). The NAM is responsible for finalizing the account plan based on an omnichannel approach.
Insight Builder:
Collection and analysis of information and signals of change in the environmental dynamics of top accounts (e.g., emerging role of primary care groups in the transformation of local clinical processes, reconfiguration of hospital networks, etc.); sharing of information with the LT to identify actionable insights (possible sharing with other BUs or headquarters functions).
Knowledge of the ideal and real patient journey of accounts to identify roadblocks, analysis of causes, best practices, and priorities.
Mapping of the real Patient Journey (PJ) of accounts, collecting and consolidating insights in possession of LT members or through direct survey on specific account stakeholders. Collaboration with the Marketing (Brand Manager and Customer Marketing Manager) and Medical function to share know-how, consolidate roadblocks/best practices of the Patient Journey, and identify Customer Solutions/PSPs that address the roadblocks.
Playing the role of External Advisor (both for operational managers and senior managerial figures of accounts) for the transfer/discussion of Know-How of improvement solutions of Patient Journeys adopted by other accounts.
Organization of meetings with account representatives to support communication and educational activities (disease awareness) related to specific therapeutic areas.
Participation in the Community of Practice (CoP) cross-BU for the sharing of best practices related to the coordination/facilitation of LTs and the execution of the DAM process and the main trends in the healthcare context.
Coordinator: Guide and coordinate the operational activities of the LT for the execution of the DAP and DAM processes for the top accounts of competence through:
Facilitating and managing/coordinating LT meetings (in hybrid mode: traditional and virtual).
Managing group decision-making processes to support the LT's "speed, agility & adaptability" capabilities.
Organizing and coordinating LT meetings by defining the agenda and roles to be involved based on objectives.
Continuous scanning of the account context to monitor "early warning indicators" (e.g., situational knowledge of the account).
Organizing and interpreting information/insights on accounts.
Applying innovative approaches (e.g., design thinking for problem-solving) in the definition of account plans.
Implementing decisions related to account plans or resource allocation for the relevant brand/therapeutic area.
Horizontal collaboration and structured communication with other functions and other LTs of the BU.
Relationship Builder: Creating, developing, and maintaining relationships with the heads of relevant departments in top accounts (e.g., directors of clinical departments, KOLs, etc.).
Implementer: Supporting the value proposition of brands/portfolios with account managerial roles, and positioning Pfizer as the ideal partner for the evolution and transformation of care models in the therapeutic area.
Interacting with operational managers of accounts responsible for managing the Patient Journey, in the proposal and acceptance phase of Customer Solutions CS/PSPs (e.g., Clinical Engineering, Donation Office, DPO, Operations Manager OM, Innovation – eHealth manager, clinical reference doctors, etc.).
Coordination with the SHM (SPOC of these roles) for possible interaction with the top account's senior managerial figures that approve/authorize the implementation of CS/PSPs (General Management / Health Management / Strategic Staff).
Providing scientific information on brands in accordance with 219/06 to directors of clinical departments and, where necessary, to hospital pharmacists within top accounts in coordination with the Strategic Healthcare Management team (SHM - which has the sole role of SPOC for hospital pharmacists except for scientific information).
Also performs, among the activities of competence, non-promotional interactions with non-prescribing subjects, using non-promotional materials where necessary, in line with current company policies and in compliance with relevant regulations.
Compliance Agent:
Ensures high standards of compliance with norms, policies, and procedures.
Integrates compliance as part of the organizational culture.
Basic Qualifications:
Strong strategic and analytical capabilities and insight discovery.
Innovative thinking, design thinking & problem solving.
Strong communication, negotiation, and influence skills.
Entrepreneurial approach and agile mindset.
Ability to work in cross-functional teams.
Excellent knowledge of the healthcare system and the pharmaceutical industry.
Diploma of Laurea among those expressly indicated by L. 219/06 and/or possession of the professional requirements provided for by art. 9, comma 2, of D.Lgs 541/92 and by the Farmindustria Guidelines. With non-suitable Laurea diploma or secondary school diploma: work experience carried out in the period prior to March 12, 1993 (sanction period) as a drug information employee.
Knowledge of Microsoft applications and main communication platforms.
Willingness to travel.
Residence/domicile in the relevant territory (Friuli-Venezia Giulia and Eastern Veneto).
Preferred Qualifications:
Experience in the therapeutic area Cardiology (care models and patient journey).
Knowledge of account management processes.
Basic knowledge of English.
Project management experience.
Purpose: Breakthroughs that change patients' lives... At Pfizer we are a patient-centric company, guided by our four values: courage, joy, equity, and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.
Digital Transformation Strategy: One bold way we are achieving our purpose is through our company-wide digital transformation strategy. We are leading the way in adopting new data, modeling, and automated solutions to further digitize and accelerate drug discovery and development with the aim of enhancing health outcomes and the patient experience.
Flexibility: We aim to create a trusting, flexible workplace culture which encourages employees to achieve work-life harmony, attracts talent, and enables everyone to be their best working self. Let's start the conversation!
Equal Employment Opportunity: We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer is committed to celebrating this, in all its forms – allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports, and empowers our employees.
Disability Inclusion: Our mission is unleashing the power of all our people and we are proud to be a disability inclusive employer, ensuring equal employment opportunities for all candidates. We encourage you to put your best self forward with the knowledge and trust that we will make any reasonable adjustments to support your application and future career. Your journey with Pfizer starts here!