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Sales Executive, WHS & OFT

Develop and implement channel growth strategies for off-trade key accounts in Singapore
Singapore
Mid-Level
3 weeks ago
Pernod Ricard

Pernod Ricard

A global producer and distributor of wines and spirits, known for brands like Absolut Vodka, Jameson Irish Whiskey, and Chivas Regal.

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Channel Growth Manager

Implement Channel Growth strategies and implementation plans in Off-Trade Key Accounts (E-Commerce & Liquor Stores) to drive distribution and rotations at scale for all PR brands in line with the company's strategy:

  • Design and implement commercial and trade marketing plans and activities calendar in accordance to brand and channel strategies to achieve both quantitative (volume, profitability & market shares) and qualitative KPIs (presence, visibility, activation & consumer engagement)
  • Key point of liaison internally for all departments especially Marketing on the roll-out of brand activities

Support the Head of Sales in the management and implementation plans for the Wholesalers Channel to drive distribution and rotations at scale for all PR brands in line with the company's strategy:

  • Direct management of selected Wholesalers
  • Implement commercial and trade marketing plans and activities calendar in accordance to brand and channel strategies and execute Portfolio PVA strategy in accordance with brand and company strategy
  • Execute Brand & Nationwide Campaigns with Wholesalers

Provide administrative support to the Wholesales Channel

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Sales Executive, WHS & OFT
Singapore
Sales
About Pernod Ricard
A global producer and distributor of wines and spirits, known for brands like Absolut Vodka, Jameson Irish Whiskey, and Chivas Regal.