Part - time Marketing Support (social)

Social Media Intern

Join the vibrant Student Affairs Communications and Marketing team as a Social Media Intern and play a key role in shaping the online presence that connects and engages all students across campus. This position will collaborate with our social media specialist to create a dynamic social media presence with our @studentlifepsu and @studentwellnesspsu handles on Instagram and TikTok.

Student Affairs is a division of over 25 units and programs that support student life on campus. Our units represent all aspects of life on campus, from health and safety to campus life and belonging to career success and beyond.

Responsibilities

• Assist in developing, scheduling, and publishing content for Student Affairs' social media channels, Instagram and TikTok.
• Monitor social media channels, respond to inquiries, and engage with followers to foster community and maintain a strong and positive online presence.
• Use analytics tools to track social media performance, gather insights, and provide recommendations for content creation and increasing reach and engagement.
• Stay updated on social media trends and best practices to keep channels fresh, relevant, and engaging to our primary audience.
• Collaborate with campus partners, student organizations, and more to develop relationships and source unique and authentic perspectives and stories.

Qualifications

Demonstrated experience in managing and engaging in social media platforms, particularly Instagram and TikTok. Knowledge of social media analytics tools and experience creating content and posting schedules. Experience capturing dynamic content and editing it to create a compelling visual narrative or post. Strong time management and self-motivation levels with an ability to meet deadlines while multitasking as some events may require coverage during evenings and weekends. Creativity, attention to detail, and a collaborative spirit. Preferred skills include comfort with photography and videography conceptualization, creation, animation and editing. Comfort with using cell phones and more advanced camera equipment is beneficial.

As an intern in Student Affairs, you'll gain real-world experience in digital marketing, communications, and campus engagement while building a robust portfolio and growing your knowledge of events and resources on campus. Impact the student experience and learn from a team dedicated to fostering student success and wellness by supporting our staff and creating dynamic content.

The Pennsylvania State University is committed to and accountable for advancing diversity, equity, inclusion, and sustainability in all its forms. We embrace individual uniqueness, foster a culture of inclusion that supports both broad and specific diversity initiatives, leverage the educational and institutional benefits of diversity in society and nature, and engage all individuals to help them thrive. We value inclusion as a core strength and an essential element of our public service mission.

Employment with the University will require successful completion of background check(s) in accordance with University policies. Penn State publishes a combined Annual Security and Annual Fire Safety Report (ASR) that includes crime statistics and institutional policies concerning campus security, such as those concerning alcohol and drug use, crime prevention, the reporting of crimes, sexual assault, and other matters. The ASR is available for review.

Penn State is an equal opportunity employer and is committed to providing employment opportunities to all qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. If you are unable to use our online application process due to an impairment or disability, please contact 814-865-1473.