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Senior Director of Marketing Operations

Optimize and maintain the marketing technology stack to support data-driven marketing efforts.
New York
Senior
$155,000 - 195,000 USD / year
4 weeks ago
Pelago

Pelago

The world's first digital clinic for substance use management

✨ About The Role

- Lead the development and execution of strategic operational initiatives across the marketing organization - Oversee marketing data accuracy, reporting dashboards, and optimization of the marketing technology stack - Manage and optimize the marketing budget, providing regular reporting on budget utilization and performance metrics - Demonstrate technical expertise in HTML, data manipulation, lead scoring models, and marketing automation tools - Collaborate with cross-functional teams to ensure alignment and effective communication, driving business growth through marketing strategies
- Experienced marketing operations leader with a technical background, ideally in the healthcare or digital health industry - Proficient in managing marketing technology stacks, data analytics, and budget optimization to drive ROI - Skilled in leading and mentoring cross-functional teams, fostering collaboration and innovation - Strong communication skills to effectively articulate technical concepts to non-technical stakeholders - Bachelor's degree in Marketing, Business, or related field; Master's degree preferred
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Senior Director of Marketing Operations
New York
$155,000 - 195,000 USD / year
Marketing
About Pelago
The world's first digital clinic for substance use management