Marketing Associate
The Marketing Associate supports day-to-day marketing execution across digital channels, helping brands grow visibility, engagement, and demand. This role focuses on hands-on implementation—supporting social media, content creation, campaign execution, analytics, and marketing operations.
You will work closely with marketing teams to keep initiatives moving forward, ensure consistent execution, and maintain organized marketing workflows. This role is ideal for execution-oriented marketers who enjoy variety, are eager to build foundational marketing skills, and thrive in fast-paced environments.
Your work ensures marketing campaigns run smoothly and consistently. Through content creation, social media engagement, and campaign support, you help strengthen brand presence and audience connection. Your organization and attention to detail enable teams to move faster while maintaining quality and alignment.
Core responsibilities include:
- Social media management & community engagement — 30%
- Schedule and publish content across major social media platforms
- Engage with audiences through comments, messages, and community interactions
- Monitor brand mentions and maintain positive online presence
- Track engagement metrics and support growth initiatives
- Research trends, hashtags, and platform features to improve reach
- Content creation & copywriting — 25%
- Write clear, engaging copy for social posts, captions, and marketing content
- Support blog writing, newsletters, and promotional materials
- Maintain consistent brand voice across channels
- Collaborate with designers on visual and written content
- Optimize content for readability and basic SEO
- Marketing campaign execution & support — 20%
- Assist in executing multi-channel marketing campaigns
- Maintain campaign timelines, calendars, and deliverables
- Support email marketing and basic paid campaign execution
- Coordinate with internal teams to gather assets and inputs
- Track campaign performance and compile reports
- Analytics, reporting & market research — 10%
- Track performance using analytics and platform insights
- Compile regular reports on content and campaign metrics
- Research competitors and industry trends
- Identify optimization opportunities based on data
- Marketing operations & project coordination — 10%
- Maintain organized marketing assets and documentation
- Support marketing tools, platforms, and workflows
- Track tasks using project management tools
- Assist with website or CMS content updates
- Video & visual content support — 5%
- Edit or repurpose short-form video content for social platforms
- Create simple graphics using design tools
- Support content production using AI and editing tools