Growth & Content Marketing Specialist (developer Infrastructure Saas) - A214 - Remote Eligible

Growth & Content Marketing Specialist

Pearl works with the top 1% of candidates from around the world and connects them with the best startups in the US and EU. Our clients have raised over $5B in aggregate and are backed by companies like OpenAI, a16z, and Founders Fund. They're looking for the sharpest, hungriest candidates who they can consistently promote and work with over many years. Candidates we've hired have been flown out to the US and EU to work with their clients, and even promoted to roles that match folks onshore in the US.

Our client is an early-stage developer infrastructure SaaS company building cloud-based solutions for AI and machine learning workloads.

Role Overview

The Growth & Content Marketing Specialist owns end-to-end organic growth initiatives, focusing on content, SEO, and data-driven experimentation. This individual contributor role exists to scale current growth channels while identifying and testing new opportunities. The role blends creative execution with analytical rigor and works closely with company leadership. The ideal candidate is proactive, technically curious, and comfortable working autonomously in a fast-paced startup environment.

Your Impact:

• Drive measurable organic growth through content and SEO initiatives.
• Optimize performance across digital channels, improving CTRs, engagement, and conversion rates.
• Enhance visibility of developer-focused products through high-quality content creation and amplification.
• Contribute to the company's overall growth strategy by providing actionable insights and data-driven recommendations.
• Strengthen the company's technical thought leadership in the AI and machine learning developer community.

Core Responsibilities

SEO & Organic Growth – 30%

• Conduct keyword research and optimize content for search intent and discoverability.
• Improve on-page SEO, internal linking, and overall content structure.
• Track keyword rankings, organic traffic, and content performance metrics.
• Support backlink development and content amplification initiatives.

Analytics & Optimization – 30%

• Monitor content and growth KPIs using analytics dashboards.
• Run experiments to improve CTRs, engagement, and conversion rates.
• Synthesize insights and present recommendations to stakeholders.
• Continuously refine growth strategies based on performance data.

Content Strategy & Execution – 25%

• Plan, create, and publish high-quality content across blogs, landing pages, email, and social channels.
• Translate growth objectives into clear content themes and editorial calendars.
• Ensure all content aligns with brand voice, positioning, and SEO best practices.
• Produce technical, developer-focused content in collaboration with internal teams.

Distribution & Channel Growth – 15%

• Manage content distribution across owned and earned channels.
• Repurpose content for social platforms, newsletters, and community spaces.
• Identify growth opportunities through partnerships, communities, and emerging channels.
• Test and iterate on messaging to improve reach and engagement.