✨ About The Role
- This role focuses on managing and expanding Ramp's direct mail and gifting programs to attract new customers.
- The candidate will be responsible for driving revenue and SQL growth through these marketing channels.
- Developing systems for testing and optimizing performance-driven campaigns will be a key responsibility.
- The role involves collaborating with analytic and technical teams to ensure campaigns are measurable and effective.
- Continuous improvement of campaign effectiveness and conversion rates will be achieved through partnership with creative resources.
- Regular communication of insights and trends in the marketing landscape to the broader growth organization is expected.
âš¡ Requirements
- The ideal candidate will have over 5 years of experience in marketing, particularly in a high-growth technology company.
- A strong analytical mindset is essential, with the ability to derive insights from both quantitative and qualitative data.
- The candidate should possess a proactive "get things done" attitude, capable of tackling complex problems and driving solutions independently.
- Creativity is key, as the role requires innovative thinking to challenge assumptions and develop effective marketing strategies.
- A passion for understanding customer needs and product offerings will help in crafting impactful marketing campaigns.
- Excellent communication skills are necessary to collaborate effectively with various teams and influence stakeholders at all levels.