✨ About The Role
- The role involves developing and executing field marketing campaigns to drive pipeline and awareness for Ramp.
- The candidate will manage all aspects of webinar production, including event ideation, speaker outreach, and promotion planning.
- Supporting the Field & Events team in executing executive events such as dinners and roundtables is a key responsibility.
- Collaboration with cross-functional teams is required to optimize messaging and tactics that align with program goals.
- The candidate will track lead flow to ensure effective follow-up with event attendees and manage post-event nurture sequences.
- Budget management for paid promotions and outsourced content development for webinars is part of the role.
- The position requires ownership of lead generation and pipeline targets to contribute to Ramp's growth.
âš¡ Requirements
- The ideal candidate will have at least 4 years of experience in virtual event marketing, particularly in tech or SaaS organizations.
- Strong project management and organizational skills are essential for success in this role.
- A self-starter attitude is important, as the candidate will need to adapt to rapidly changing environments.
- The ability to make decisions and recommendations in ambiguous situations is crucial for driving effective marketing strategies.
- Business acumen with a focus on quantitative goals will help the candidate align marketing efforts with overall business objectives.
- Excellent communication and stakeholder management skills are necessary to collaborate effectively with cross-functional teams.