Field Marketing & Event Operations Manager - Remote Eligible

About the Role

The Field Marketing & Event Operations Manager is responsible for driving operational excellence across Marketing and Sales for both first-party events (1P), third-party (3P) and Virtual events. This role collaborates closely with stakeholders across Marketing, Sales, MarTech / Lead Gen + RevOps to ensure every event, whether virtual or in-person, is strategically executed on all GTM events (in person + virtual).

From aligning internal teams and managing vendors to post-event reporting and sales follow-up, this individual thrives in fast-paced environments and brings clarity, structure, and operational rigor to all things events.

What You'll Do

• Support Field Marketing & Events Team with ongoing enablement sessions; design a training program to educate MDRs on outbound ROE and contribute to SDR onboarding for routing and lead distribution.

• Assist and help manage cross-functional project timelines and internal task boards (Asana, Airtable, Notion). Field inbound event requests, and lead the vetting process for Sales participation tied to pipeline acceleration and MQL → Closed Won timelines.

• Work with the Webinar and MDR teams to craft go-to-market (GTM) messaging that Sales can use in out-bounding efforts and follow-up cadences to amplify visibility.

• Coordinate with the Lead Gen and Rev Ops teams to streamline post-event content management and facilitate communication between Sales and Marketing (e.g., Wistia uploads, on-demand libraries, recap distribution).

• Package promotional kits for Sales and PDRs, including messaging, key takeaways, and enablement materials, delivered 1 week prior to the event/webinar and again 24 hours post-event/webinar.

• Track and reconcile budgets, submit invoices, and support forecasting with the Event Marketing Managers and oversee Sales Channel GTM budgeting for marketing efforts

• Help negotiate and vet new 3P vendor and sponsorship opportunities and partner with Sales Channel on industry trending events Ramp could sponsor.

• Collaborate closely with SDR and Sales teams to:

  • Align on messaging for pre- and post-event lead outreach to ensure consistency and effectiveness.

  • Coordinate follow-ups, Sales channel spiffs, and MQL/SQL lead routing by ensuring SDRs, PDRs, and AEs are executing outreach efficiently.

• Support AE/SDR alignment during the trail period by targeting specific AEs and SDRs for webinars aimed at driving MQL → SQL conversion.

• Ensure clean handoff of event leads by implementing lead scoring, enrichment, and routing logic.

• Improve the Sales ↔ Marketing handoff process by partnering with all Outbound SDR Managers and Directors and ensuring lead routing is optimized based on prospect status: Open Prospect, Current Customers, Partnerships, GAM, and sCSM teams.

• Document outcomes, learnings, and ROI for all event types / feedback scorecards on events + webinars for upcoming decision making + budget priority

What You'll Need

• 3–5 years of experience in event marketing, marketing operations, or integrated campaign management, ideally in a B2B environment

• Demonstrated ability to own and scale marketing programs from planning and execution to post-event analysis and reporting

• Proven track record of managing multiple, high-impact events or programs simultaneously under tight timelines Excellent communication skills with experience collaborating across cross-functional teams (e.g., Sales, Product Marketing, Ops) and external partners or vendors

• Highly organized and detail-oriented, with a strong ability to prioritize and self-manage in a fast-paced environment

• Fluency with project management and workflow tools such as Asana, Airtable, Notion, and Google Workspace

• Bonus: Experience at a high-growth B2B SaaS company or startup, especially supporting field marketing, ABM, or event-led growth

• Bonus: Familiarity with marketing automation platforms (e.g., HubSpot, Marketo) and budgeting tools or financial planning platforms

Nice to Have

• Solid understanding of the tech and finance ecosystem, or the ability to ramp quickly on industry trends and audience needs

• Experience operating within hybrid or distributed teams, with strong async communication skills

• Passion for event marketing and a bias toward action, someone who's energized by ownership and thrives on bringing programs to life

Benefits (for U.S.-based full-time employees)

• 100% medical, dental & vision insurance coverage for you

  • Partially covered for your dependents

  • One Medical annual membership

• 401k (including employer match on contributions made while employed by Ramp)

• Flexible PTO

• Fertility HRA (up to $5,000 per year)

• WFH stipend to support your home office needs

• Wellness stipend

• Parental Leave

• Relocation support to NYC or SF (as needed)

• Pet insurance

Referral Instructions

If you are being referred for the role, please contact that person to apply on your behalf.

Other Notices

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

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