Technical Marketing Engineer (SASE Visibility And Analytics)

Technical Marketing Engineer (SASE Visibility and Analytics)

At Palo Alto Networks® everything starts and ends with our mission:

Being the cybersecurity partner of choice, protecting our digital way of life. Our vision is a world where each day is safer and more secure than the one before. We are a company built on the foundation of challenging and disrupting the way things are done, and we're looking for innovators who are as committed to shaping the future of cybersecurity as we are.

We take our mission of protecting the digital way of life seriously. We are relentless in protecting our customers and we believe that the unique ideas of every member of our team contributes to our collective success. Our values were crowdsourced by employees and are brought to life through each of us every day - from disruptive innovation and collaboration, to execution. From showing up for each other with integrity to creating an environment where we all feel included.

As a member of our team, you will be shaping the future of cybersecurity. We work fast, value ongoing learning, and we respect each employee as a unique individual. Knowing we all have different needs, our development and personal wellbeing programs are designed to give you choice in how you are supported. This includes our FLEXBenefits wellbeing spending account with over 1,000 eligible items selected by employees, our mental and financial health resources, and our personalized learning opportunities - just to name a few!

At Palo Alto Networks, we believe in the power of collaboration and value in-person interactions. This is why our employees generally work full time from our office with flexibility offered where needed. This setup fosters casual conversations, problem-solving, and trusted relationships. Our goal is to create an environment where we all win with precision.

In their next role, they are eager to lead the technical strategy behind innovative cybersecurity products, particularly at the intersection of digital experience monitoring and SASE. They aim to own the end-to-end development of compelling technical content—whitepapers, demos, and competitive benchmarks—that empowers both sales teams and customers. Driving automation and operational excellence across cross-functional teams is a priority, as is staying hands-on with product testing and real-world use cases. Ultimately, they are excited to shape product narratives that showcase security innovation and elevate the user experience.

Technical Marketing Strategy: Develop, continuously refine, and execute the technical marketing plan for critical accounts to drive engagement and sales

Content Creation: Create, maintain, and deliver effective technical tools, whitepapers, demos, videos, and technical training for sales teams, customers, and partners

Automation Leadership: Lead automation initiatives within and across cross-functional teams, striving to achieve technical and operational excellence throughout the release process

Competitive Analysis: Conduct competitive research and testing to identify key advantages of our product lines and effectively communicate them to sales, customers, and partners

Technical Evangelism: Act as a key technical evangelist for Palo Alto Networks, speaking at seminars, conferences, customer briefings, and internal meetings

Product Enhancement: Collaborate with engineering to identify product gaps based on competitive analysis and work with Product Management (PM) to drive enhancements

Domain Authority: Serve as the domain authority on Palo Alto Networks products, providing Systems Engineers with information on competitive questions

Sales Support: Identify sales challenges arising from competitive situations and provide viable solutions

Technical Documentation: Document technical concepts to ensure our products are well understood and utilized to their fullest potential

Competitive Lab Setup: Set-up and maintain a competitive test lab, including test harness, competitive products, and automation environment

Product Testing: Configure and test competitive products, evaluating their strengths in security efficacy and product features

Technical Ownership: Own the technical product area of Real User Monitoring (RUM) and provide analytics to monitor digital experience in Prisma Access

Customer Focus: Maintain a passion for the customer journey, user experience, and usability with a knack for simplicity

Experience: 1-3 years of experience as a Technical Marketing Engineer in the network/cybersecurity field or as a DevOps/Solution Architect, preferably for networking or data security products with focus on RUM, Observability, DEM, or APM is a plus

Technical Proficiency: Automation experience with Java/Python, SASE/SSE expertise: SWG, CASB, DLP, FWaaS protocols, Threat Protection, Virtualization, Cloud Infrastructure knowledge: GCP, AWS, Azure

Agility: Ability to deliver high-quality work in an agile, fast-paced environment

Networking Knowledge: Prior experience with networking; cloud security experience is an added advantage

Track Record: Proven track record of creating products from concept to market success.

User Experience Focus: Strong focus on end-user experience and data visualization tools and technologies

Communication Skills: Excellent written and verbal communication skills, strong presentation skills, and trade show experience. Capable of communicating at both business and technical levels with internal teams, customers, partners, and executives

Customer Advocacy: Strong customer advocacy skills with experience in handling difficult customer situations

Initiative: Fast learner with strong initiative and a sense of ownership, committed to getting things done

Automation Expertise: Experience with automation tools, building dashboards, etc.

Documentation Skills: Experience in writing and editing technical documentation and operational procedures