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Marketing Operations Specialist

Ensure seamless integration and automation of marketing campaigns to maximize lead conversion efficiency
New York
Mid-Level
yesterday
Open Asset

Open Asset

A digital asset management platform designed for architecture, engineering, construction, and real estate firms to organize and share images and content.

1 Similar Job at Open Asset

Marketing Operations Specialist

We are looking for a NYC-based Marketing Operations Specialist to join our talented, dynamic, and rapidly growing global team. This role is all about supercharging our marketing efforts by getting the most out of our tools and data. You'll be the one making sure campaigns run like clockwork, results are crystal clear, and we're always finding new ways to make things better. If you're tech-savvy, love the details, and get a kick out of keeping lots of projects moving at once, you'll fit right in.

This role is perfect for someone who thrives at the intersection of marketing strategy, technology, and analytics. You'll report directly to the Director of Revenue Operations and work closely with both Marketing and Sales teams to keep our campaigns running smoothly, uncover insights through smart reporting, and make sure we're getting the most out of our martech stack. Along the way, you'll spot opportunities to automate processes, improve lead flow, and help the team move faster and smarter.

Company Description

OpenAsset is the leading marketing platform for the Architecture, Construction, and Engineering industries, trusted by 1,000+ clients over 20 years. Our mission is to be the most innovative partner to AEC firms, delivering solutions that help win more projects. We recently announced a new AI-Proposal product Shred.AI to continue this mission. We're a diverse, collaborative, and fast-growing team of 100+ employees with offices in New York and London and a global client base. Backed by Marlin Equity Partners, we're passionate about creating an inclusive workplace where everyone feels valued and has a voice, and we actively hire from a diverse pool of candidates.

Marketing Operations Specialist Responsibilities

  • Own and optimize marketing automation workflows in Marketo
  • Manage lead scoring models, routing processes, and database hygiene to ensure data quality and campaign effectiveness
  • Build campaign performance dashboards and reports to measure ROI and provide actionable insights to the marketing and sales teams
  • Collaborate closely with Sales, RevOps, and Marketing leadership to optimize the lead lifecycle and ensure smooth handoffs between teams
  • Partner with cross-functional stakeholders to evaluate and enhance the marketing technology stack, ensuring alignment with overall revenue operations strategy
  • Support campaign execution with a focus on process automation, reporting accuracy, and continuous optimization

Skills & Experience

  • 2–3 years of experience in a marketing operations or related role
  • Familiarity with marketing automation platforms (Marketo preferred) and Salesforce CRM
  • Strong analytical skills and a data-driven mindset with experience building reports and dashboards
  • Proven ability to manage multiple projects and deadlines in a fast-paced environment
  • Excellent cross-functional collaboration and communication skills
  • A proactive, problem-solving mindset with strong attention to detail

Benefits

  • Competitive salary
  • Medical / Dental / Vision coverage – 100% employer-paid for employees, 50% employer-paid for dependents
  • 20 days paid time off per year + federal holidays (UK style!)
  • 5 paid sick days
  • Work from home flexibility
  • Commuter benefits
  • 401k
  • Paid parental leave
  • Career growth and development opportunities

This position is not eligible for visa sponsorship. Axomic is an Equal Opportunity Employer. We base our employment decisions entirely on business needs, job requirements, and qualifications—we do not discriminate based on race, gender, religion, health, parental status, personal beliefs, veteran status, age, or any other status. We have zero tolerance for any kind of discrimination, and we are looking for candidates who share those values. Applications from women and members of underrepresented minority groups are welcomed.

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Marketing Operations Specialist
New York
Marketing
About Open Asset
A digital asset management platform designed for architecture, engineering, construction, and real estate firms to organize and share images and content.