Senior Account Manager - Brand Growth

Senior Account Manager - Brand Growth

As a Brand Growth Manager at One Impression, you will own the relationship with brands post-onboarding and be responsible for driving retention, revenue growth, and campaign success. You'll act as the brand's internal stakeholder, ensuring their needs are met within the platform ecosystem by coordinating with supply, product, operations, and marketing teams. This role combines the consultative mindset of customer success with the commercial drive of account management, focusing on proactive solutions that help brands get the most out of our creator marketplace.

Key Responsibilities

• Brand Relationship Ownership
• Serve as the primary point of contact for assigned brands after onboarding.
• Build deep understanding of brand objectives, campaign KPIs, and performance expectations.
• Conduct regular check-ins and business reviews to align on goals.
• Growth & Retention
• Identify opportunities to expand brand usage — more creators, new deliverables, additional campaigns, or targeting new markets/cities.
• Proactively address potential churn risks by providing timely solutions.
• Develop and execute growth strategies that align with brand needs and platform capabilities.
• Problem-Solving & Solution Design
• Collaborate with internal teams to solve brand challenges (e.g., sourcing new types of creators, adjusting deliverables, testing new campaign approaches).
• Escalate and resolve operational or delivery issues quickly to maintain trust.
• Use data insights from the platform to recommend optimizations.
• Cross-Functional Collaboration
• Work closely with Supply teams for creator sourcing and negotiations.
• Coordinate with Product & Operations to ensure campaign execution meets brand expectations.
• Partner with Performance Marketing and Demand Gen teams to bring new ideas for brand campaigns.
• Reporting & Insights
• Track account health metrics: spend, campaign success rates, creator performance, and ROI.
• Share monthly/quarterly performance reports with brands.
• Feed market and client insights back to product and leadership for continuous improvement.

Requirements

• 3–6 years of experience in account management, brand solutions, or growth roles (experience in influencer marketing, SaaS, or media platforms is a plus).
• Proven track record of driving revenue retention and upsell within existing accounts.
• Strong communication, relationship management, and negotiation skills.
• Data-driven mindset with the ability to translate insights into actionable strategies.
• Comfort working in a fast-paced, high-growth environment with multiple stakeholders.
• Ability to work cross-functionally and influence without direct authority.