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Director of Product Marketing

Develop a comprehensive go-to-market strategy to drive product adoption and revenue growth.
San Francisco Bay Area
Senior
2 weeks ago

✨ About The Role

- Develop differentiated positioning, messaging, and value proposition within the contact center and gen AI space - Work on strategic planning and execution of go-to-market initiatives to drive product adoption and revenue growth - Collaborate with sales and customer success teams to create compelling sales tools and collateral - Plan and execute product launches and coordinate with various GTM teams - Conduct customer and market research to gain insights into customer needs and feedback
- Strong analytical skills with experience in data-driven marketing - Experience with product launch and go-to-market strategies - Strong understanding of SaaS business models and B2B technology market - Contact center AI experience is a plus - Proven ability to create differentiated positioning, messaging, and customer-facing content
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Director of Product Marketing
San Francisco Bay Area
Marketing
About Observe.AI
Contact center AI platform.