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Director of Product Marketing
Develop a comprehensive go-to-market strategy to drive product adoption and revenue growth.
San Francisco Bay Area
Senior
2 months ago
✨ About The Role
- Develop differentiated positioning, messaging, and value proposition within the contact center and gen AI space
- Work on strategic planning and execution of go-to-market initiatives to drive product adoption and revenue growth
- Collaborate with sales and customer success teams to create compelling sales tools and collateral
- Plan and execute product launches and coordinate with various GTM teams
- Conduct customer and market research to gain insights into customer needs and feedback
âš¡ Requirements
- Strong analytical skills with experience in data-driven marketing
- Experience with product launch and go-to-market strategies
- Strong understanding of SaaS business models and B2B technology market
- Contact center AI experience is a plus
- Proven ability to create differentiated positioning, messaging, and customer-facing content
About Observe.AI
Contact center AI platform.