2026 Campus - Regional Marketing Manager - Radar

Regional Marketing Manager of Auto Radar PL

As the regional marketing manager of auto radar PL for the Great China market, you will take full responsibility to lead the radar products marketing activities. This includes market/competition analysis, go-to-market strategy execution, and building strong relationships with key OEMs and Tier1s.

You will also collect new product needs of MMW radar and provide feedback to PL for future portfolio plans. Additionally, you will formulate short and long-term market expansion strategies and annual business plans for radar products in the GC market. You will analyze market trends, competitive landscapes, and customer needs to identify high-potential business opportunities.

Your role will involve leading the development and cooperation negotiations with key customers, exploring customer needs, and building and maintaining long-term partnerships with customer key stakeholders. You will drive project implementation, optimize channel partners, and achieve business growth. You will also plan and execute marketing activities for radar products, including customer events, technical seminars, and product launches. Furthermore, you will monitor business data to fine-tune short and long-term business plans and provide input into the PL roadmap for new product concepts with market insights.

Qualifications include a master's degree or above in electronics engineering or a related field. Knowledge of ARM core processor and embedded systems is required, and experience in MMW radar design is a plus. Good analysis and problem-solving skills, excellent internal and external communication skills, and proficiency in English (both verbal and written) are necessary. You should also be able to travel up to 50% of the time and have a strong sense of accountability, ownership of the role, and a can-do attitude. Ability to deal with diverse customers, cultures, and functions is also required.