✨ About The Role
- The Marketing Analytics Lead will be responsible for developing and executing a marketing analytics roadmap.
- This role involves owning and evolving measurement and attribution through data engineering and analysis.
- The candidate will supercharge growth marketing by identifying optimization opportunities across paid channels.
- They will create core marketing data tables for reporting and dashboards, maintaining them as the marketing mix expands.
- The position requires close collaboration with the Growth Marketing team and reporting to the Chief Technology Officer.
⚡ Requirements
- The ideal candidate will have 5-7 years of experience in marketing analytics or a related field.
- A strong background in measurement and attribution is essential for success in this role.
- The candidate should be driven by business outcomes and have a passion for improving performance metrics.
- Curiosity and a desire to explore data in innovative ways will be crucial for identifying optimization opportunities.
- The successful individual will value autonomy and ownership, thriving in a role where they can fully own the analytics strategy.
- A passion for nutrition and healthcare transformation aligns with Nourish's mission and will enhance the candidate's fit for the role.