✨ About The Role
- The Creator Manager will be responsible for driving user-generated content (UGC) to support Nourish's growth marketing efforts on platforms like Meta and TikTok.
- This role involves sourcing and managing relationships with UGC creators and nano-influencers for paid social ad campaigns.
- The candidate will oversee the entire UGC content production process, ensuring that all assets align with campaign guidelines and brand standards.
- They will monitor key performance metrics and adjust strategies based on performance insights to optimize content effectiveness.
- The role requires conceptualizing and creating original content as needed to support the paid social pipeline.
âš¡ Requirements
- The ideal candidate is creatively generative and performance-focused, with a strong understanding of effective advertising.
- They should possess excellent program management skills, being detail-oriented and well-organized to manage multiple projects simultaneously.
- Strong communication and negotiation skills are essential for this role, allowing the candidate to effectively manage relationships with UGC creators and partners.
- A background in marketing or a related field would be beneficial, particularly with experience in social media and content creation.
- The candidate should be comfortable analyzing performance metrics and using data to inform creative strategies.