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Product Marketing Manager

Create compelling messaging and launch campaigns for MRI's residential software products
Sydney
Mid-Level
1 week ago
MRI Software

MRI Software

A provider of real estate software solutions for property management, investment, and occupancy.

7 Similar Jobs at MRI Software

Product Marketing Manager

Join MRI Software's Product Marketing team at the forefront of one of the company's most important missions: helping thousands of users adopt the MRI Software's value-driven portfolio. Our philosophy is simple but powerful – transform real estate agencies into market leaders with unmatched productivity and ease. This role focuses on bringing that philosophy to life through MRI Software's core Living products.

As a Product Marketing Manager for our Portfolio of Products, you'll launch and drive go-to-market strategy and adoption for some of MRI Software's most critical products. Your work will empower real estate agencies to:

  • Grow and build relationships with sales CRM and property management software
  • Win more listings with digital proposals
  • Close deals faster with digital signing
  • Make decisions that scale with business insights

Connect it all through an integrated and bundled portfolio of products

You'll shape messaging and positioning, launch new products, integrations, and bundles, and lead adoption campaigns that connect these products to customer value. You'll also equip our field teams with the enablement they need to drive platform-wide impact.

In this role, you'll:

  • Develop differentiated positioning and compelling messaging for MRI Software's residential software apps, rooted in customer needs and strategic insight
  • Lead go-to-market efforts to drive awareness, engagement, and adoption of our existing portfolio of residential software products
  • Work cross-functionally with sales and marketing teams to launch product-led GTM initiatives for new product releases, integrations, and key product bundles, ensuring compelling positioning and marketing strategies support these
  • Develop customer-facing content including website copy, solution pages, in-product messaging, enablement decks, and launch assets
  • Represent the voice of the customer and have a pulse on the product's key competitors, market differentiators, and how to articulate these to internal and external stakeholders best
  • Represent the voice of the customer by deeply understanding their journey, use cases, and pain points
  • Occasionally represent MRI at industry events and client engagements, showcasing MRI's innovation and thought leadership

Qualifications:

  • 2+ years in product marketing or a similar function, ideally in B2B SaaS or platform products
  • Proven experience launching products or features and driving meaningful customer adoption
  • Execution-driven with a strong "can-do" attitude
  • Comfortable working closely with sales and responding to market feedback quickly
  • Ability to thrive in a cross-functional, fast-paced environment
  • Experience working on a portfolio of product or horizontal bundling experiences is a plus

Benefits:

  • Flexible working arrangements
  • Base salary
  • 6x Flexi AnyDay (pro-rata): knock 2.5 hours off your day!
  • Me Days: additional 3 days of annual leave for qualifying employees
  • Engaging, fun & inclusive culture: check out the MRI Software APAC Insta feed and stories!

About us:

From the day we opened our doors in 1971, MRI Software has built flexible, game-changing real estate software solutions to improve people's lives. The only way to carry out that mission is to hire the absolute best employees on earth. People like you.

Work hard, play hard. Always. Our relentless commitment to client success, our employee resource groups and our promise to empower our teams to reach their full potential are a few examples of what makes MRI Software special.

And we're passionately dedicated to creating a work environment that you look forward to every single day. That's why we invest heavily in our employee engagement, so you enjoy the tech industry's best perks. Together with the whole Pride, (lion roar for "family") employees, customers, and partners, we're on a mission to break new ground and lead the real estate industry into a digital-first future.

MRI continues to strive to amaze as a global industry leader in real estate software. Whether you are joining as a new pride member or bringing your expertise back, your talent is important to maintaining MRI's high client experience standard and continuing our growth in the PropTech space.

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Product Marketing Manager
Sydney
Marketing
About MRI Software
A provider of real estate software solutions for property management, investment, and occupancy.