Marketing Campaign Manager

Campaigns Manager

As a Campaigns Manager at MRI Software, you will be responsible for marketing campaigns in your specified sector or territories, really getting to know our client personas to develop our brand to resonate with the audience. You will create and deliver integrated campaigns to drive customer acquisition and expand existing client opportunities, liaising with the Director of Marketing EMEA, and other key individuals across the business to ensure alignment with organizational priorities. You will be responsible for maximizing return on investment across campaigns, working with fellow marketing professionals in the EMEA team to ensure objectives are met and performance targets achieved. You will build close ongoing marketing relationships with our key industry associations and market influencers to expand our brand reach and thought leadership content.

Responsibilities

• To be responsible for planning, developing, and delivering the annual integrated campaigns plan, from brief through to post-campaign analysis and reporting, using any insight gained to improve.
• Align the annual campaigns plan to marketing themes, business strategy and Go to Market priorities, measuring achievement against set objectives and performance targets
• Managing and building our content, including client stories, to ensure engagement at the top of the funnel to attract new clients and maintain thought leadership presence in the sector.
• To work with a network of agencies and freelancers - digital and creative, as required. Also working with internal content, PR and subject matter experts across the business to achieve success.
• As part of campaigns activity, to plan for relevant presence at exhibitions, and conferences both physical and virtual formats, including delivering a series of hosted webinars
• To ensure brand compliance throughout campaigns, always on the lookout for imaginative and innovative ways of extending reach and influence
• Develop and maintain positive working relationships with colleagues and key external stakeholders

Requirements

• 5 years of marketing experience within B2B
• Experience within the property or facilities management sectors an advantage
• Strong editing and proofreading skills
• Excellent people skills to work effectively with remote team members and cross-functional teams in a matrix management arrangement
• Occasional travel to events in region

We're obsessed with making this the best job you've ever had! We want our staff to love working here, and so we've created a few unique perks such as office breakfasts, quarterly lunches and virtual social events. Additionally, we value your input in your employee experience and have employee-led groups such as our DEI committee, employee resource groups such as Women and Allies, and our Pride Event Group. Enjoy peace of mind over yours and your family's health with our Private Medical Insurance and Health Cash Plan. Invest in our competitive Personal Pension plan and help set you up for your future. Big on family? So are we! Here at MRI Software we recognize that your family is important, and being able to spend quality time with your family as it grows is a wonderful experience. Therefore, the MRI Software Parental Leave benefit is designed to give you the opportunity to spend time with your new arrival(s). Enjoy a fantastic work-life balance with 25 days of annual leave plus Bank Holidays, in addition to a bank of 15 hours of "Flex Time Off" to be used whenever and however you choose! Income Protection Plans give you the peace of mind you deserve. Further your professional development and growth with our generous Tuition Reimbursement Schemes. Enjoy the flexibility of working from anywhere in the world for two weeks out of the year!

About Us

From the day we opened our doors, MRI Software has built flexible, game-changing real estate software that powers thriving communities and helps make the world a better place to live, work and play. Fulfilling that mission is only possible because of one thing: exceptional people. People like you! Our people-first approach to PropTech is defining a new industry standard for client experiences that, quite frankly, can't be duplicated. Experiences that deliver real value every day. And we know those experiences begin with our people. We believe MRI is more than just a workplace; it's a connected community of people who truly feel they belong. Whether we're investing in employee resource groups or providing tailored resources for each person to reach their full potential, we're passionate about creating a work environment that makes you excited to show up every single day. At MRI, one of our core values is to strive to amaze. From the intelligent solutions we create to the culture we cultivate, that's our goal every day. Because that's what industry leaders do. Whether you're joining as a new Pride member or rejoining us after a short time away, your talent is vital to us, our partners and our clients. Amazing growth requires amazing employees. Are you up to the challenge? We know confidence gap and imposter syndrome can get in the way of meeting remarkable candidates, so please don't hesitate to apply. We'd love to hear from you! MRI is proud to be an inclusive employer. We welcome and celebrate diversity across all backgrounds, including ethnicity, religion, sexual orientation, gender identity, disability, age, military, veteran status and more. We believe that Belonging is a direct result of Diversity, Equity, and Inclusion. Those values are woven into the fabric of who we are and are foundational to our continued success. Come and see for yourself!