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Product Marketing Lead, Borrowing

Craft impactful messaging frameworks that resonate with target audiences.
London
Senior
Dependent on experience + benefits
2 months ago

✨ About The Role

- Lead a team of product marketers in the Borrowing Collective to define product propositions and go-to-market strategies for lending products - Develop Tier 1 launches that shift perception of borrowing for Monzo customers and align with business objectives - Craft impactful messaging frameworks that resonate with target audiences - Drive growth and adoption of loans, Flex, and Cashback through partnership with Product and CRM teams - Conduct in-depth market research to understand trends, customer behaviors, and competitive changes
- Experienced product marketing leader with a track record of coaching and developing teams to success - Previous work in a consumer products organization, ideally with experience in borrowing products - Ability to collaborate closely with Product leadership to shape go-to-market strategies - Strong understanding of campaign metrics and channel mix, from CRM to Paid marketing - Passion for product marketing and its critical role within the organization
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Product Marketing Lead, Borrowing
London
Dependent on experience + benefits
Marketing
About Monzo Bank
A bank as smart as your phone.