✨ About The Role
- This role involves supporting a portfolio of initiatives across paid and organic channels to grow pipeline and awareness for Modern Treasury.
- The candidate will help build an experimentation roadmap to unlock new growth opportunities and optimize existing campaigns.
- Responsibilities include monitoring campaign performance, optimizing for key metrics, and implementing budget adjustments.
- The role also involves collaborating with the design team to develop compelling ad creative that resonates with a technical audience.
- The candidate will orchestrate multi-channel marketing journeys to drive key engagement metrics and pipeline.
âš¡ Requirements
- The ideal candidate will have at least 2 years of experience in Growth Marketing, preferably in a start-up environment.
- Proficiency in LinkedIn Ads and Google Ads is essential, with experience in Meta being a plus.
- A strong foundation in performance marketing and a keen interest in mastering organic channels will be crucial for success.
- Excellent copywriting abilities and a mix of creative and analytical energy are necessary traits.
- The candidate should be comfortable managing multiple concurrent workstreams and collaborating with various teams.