Vice President - Marketing

Vice President Of Marketing

Smart Care is a nationally recognized trusted partner for expert commercial refrigeration and food service equipment solutions. Our customers include some of the most iconic brands in stadiums, hospitals, technology providers, restaurants, grocers and C-stores.

Position Overview

The Vice President of Marketing is a strategic, data-driven leader responsible for accelerating brand growth, driving demand generation, and elevating company narrative internally and externally. This role oversees all marketing and communications functions: including brand, content, PR, digital, events, community sponsorships, internal communications, and external communications. This leader partners closely with Sales, Operations, and Customer Success to build a unified go-to-market engine that increases pipelines, strengthens customer loyalty, and deepens employee engagement. This leader is most successful when acting as a facilitator and accelerator of the business outcomes and goals the organization is trying to achieve.

Key Responsibilities

• Strategic Leadership
• Demand Generation & Revenue Growth
• Brand, Content & External Communications
• Internal Communications
• Sales Enablement
• Team Leadership & Operations

Qualifications

10+ years of B2B marketing leadership; 5+ years in a service-related industry preferred. Proven experience overseeing marketing and communications functions. MBA or related graduate degree preferred. Expertise in demand generation, digital marketing, and revenue performance analytics. Strong problem-solving abilities, storytelling skills, and executive presence. Results-oriented, with a passion to win and motivate a diverse team. Experience driving innovative digital marketing solutions that increase customer demand and awareness. Analytical skills with high comfort leveraging data to drive decisions.

Pay Range: $190K/yr. to $250K/yr.

About Smart Care

Smart Care is a national repair and service provider for commercial foodservice, refrigeration, and cold storage equipment. Our offering of comprehensive mechanical services includes hot side cooking equipment, stand-alone refrigeration, specialty coffee and beverage, complex rack refrigeration and HVAC. Smart Care is an Equal Employment Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other protected class status. All qualified individuals are encouraged to apply.