Digital Media Manager, Performance Marketing

Digital Media Manager, Performance Marketing

Lambert by LLYC is a global Corporate Affairs and Marketing firm, which works as a partner to its clients in terms of creativity, influence, and innovation, with the aim of growing and protecting the value of their businesses, turning every day into an opportunity to nurture their brands. Our culture you bring the ambition—our proposal to talent in a nutshell: challenges drive our boldness, teamwork leads us to success, and growth is a shared journey. Flexibility is how we work. We believe in a flexible model that not only boosts your productivity, but also helps you maintain balance between your personal and professional life. We celebrate diversity and the unique value of each individual. We embrace differences and are committed to building a more inclusive, fair, and better society. We believe in the transformative power of what we do. Through the José Antonio Llorente Foundation, you can get involved in projects that create positive change in the community. At LLYC, we believe in challenge as a driver of growth, in the strength of teamwork, in flexibility to adapt to our changing environment, in diversity as a source of innovation, in commitment to excellence, and in continuous growth to keep moving forward. If you identify with these values—we'd love to meet you!

In the position of Digital Media Manager, Performance Marketing (Paid Search, Social, Programmatic), you will be an integral part of the digital strategy development and activation across key pillars of Paid Search (SEM), Paid Social, and Programmatic. This role offers exposure to clients, cross-functional agency leads, and direct management of a digital marketing team.

Essential Duties and Responsibilities:

• Participate in the development of strategic recommendations, activation plans, and actionable results to clients in a clear, compelling manner.
• Activate paid digital media initiatives with hands-on experience in Paid Search (SEM), Paid Social, and Programmatic advertising.
• Accountable for achieving goals and KPIs for a portfolio of clients to ensure on-time and complete delivery of campaigns. Responsible for analyzing performance data to extract actionable insights and optimize conversion rates, ROAS, CPL/CPA, MQL-to-SQL, and other key metrics.
• Support monthly forecasting and budget pacing across accounts, collaborating directly with clients and the agency finance team.
• Stay on top of performance media trends and platform innovations to keep agency offerings cutting-edge.
• Collaborate with internal teams across media, creative, analytics, and product teams.
• Monitor campaign performance and deliver clear, actionable reporting.
• Present performance insights, optimizations, and proactive recommendations in client-facing meetings.

Required Technical Skills:

• 3+ years of performance media experience within an agency or multi-brand environment.
• Proficient with SEM paid search media platforms (SA360, Google Ads, Microsoft Bing, etc.) with 3+ years of hands-on performance marketing experience.
• Proficient with social media platforms (Meta, Instagram, LinkedIn, TikTok, X/Twitter, etc.) with 3+ years of hands-on experience.
• Experience with Programmatic DSPs, direct and/or managed services.
• Experience across diverse business verticals preferred, including B2C and B2B sectors such as CPG, Healthcare, Technology, Automotive, Government, Travel, and Sports is a plus.
• Strong communication and presentation abilities.
• Strong understanding of digital KPIs, attribution models, and media optimization strategies.
• A collaborative, proactive, and data-driven approach to work.
• Our ideal candidate will be based in our Miami or Detroit markets. Highly qualified candidates from other U.S. locations will be considered.

Benefits & Perks:

• Health, dental, vision, and life insurance
• Paid Parental Leave
• 401(k) match potential and flex accounts
• Flexible work schedules and Summer Hours

This job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice. Equal Opportunity Employer - It is the policy of the company to comply with all employment laws and to afford equal employment opportunity to individuals in all aspects of employment, including in selection for job opportunities, without regard to race, color, religion, sex, sexual orientation and gender identity, national origin, age, disability, genetic information, veteran status, or any other consideration protected by federal, state or local laws. Powered by JazzHR