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Marketing Specialist - Animal Health

Design graphic materials aligned with brand standards for digital campaigns
Bogota
Entry Level
2 days ago
Merck

Merck

A global healthcare leader known for its prescription medicines, vaccines, biologic therapies, and animal health products.

Marketing Digital Analyst

The Digital Marketing Analyst will be responsible for designing graphic pieces that align with the brandbook of our medications. Additionally, they will provide support in the management and relationship with digital partners, and continuously track the metrics and performance of digital campaigns, including paid media and Salesforce Marketing Cloud (SFMC).

Main Responsibilities:

  • Graphic Design: Create and adapt graphic pieces that comply with the brandbook guidelines of medications, for various online and offline channels.
  • Relationship with Digital Partners: Collaborate with strategic partners and digital providers to optimize campaigns and ensure the quality of the produced materials.
  • Metrics Analysis: Monitor and analyze the performance of digital campaigns through analysis tools to identify opportunities for improvement.

Requirements:

  • Professional Training: Graphic design, Marketing, Communication or related fields.
  • Experience: Minimum 1 year of experience in graphic design, digital marketing or related positions.
  • Technical Skills: Proficiency in Adobe Suite (Illustrator, Photoshop).
  • Knowledge of Microsoft PowerPoint.
  • Creativity: Ability to generate creative and original ideas in design and execution of campaigns.
  • Teamwork: Ability to work in a collaborative environment, maintaining strong relationships with different teams and partners.

Temporary (Fixed Term)

Hybrid

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Marketing Specialist - Animal Health
Bogota
Marketing
About Merck
A global healthcare leader known for its prescription medicines, vaccines, biologic therapies, and animal health products.