Senior Marketing Specialist Cardiovascular (tica)

Senior Marketing Specialist Cardiovascular – TICA

At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You'll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.

A Day in the Life

The healthcare sector in this country is highly diverse, complex, and rapidly evolving, with growing demand for innovative medical technologies, sustainable solutions, and expanded patient access. As a global leader in healthcare technology, Medtronic plays a pivotal role in addressing these needs.

The Senior Marketing Specialist Cardiovascular – TICA is responsible for driving downstream marketing strategy and therapy development across the cardiovascular ecosystem in TICA (Turkiye, Iran and Central Asia), including cath lab, interventional cardiology, and cardiovascular surgery-related therapy areas. The role requires strong market and therapy knowledge across cardiovascular care, a solid understanding of HCP and KOL dynamics, and strong marketing expertise. The ideal candidate is able to identify growth opportunities, translate customer and market insights into structured marketing strategies, and drive business impact effectively within a global matrix organization. For this position, we are looking for candidates based in Istanbul.

Responsibilities may include the following and other duties may be assigned:

• Lead the development and execution of therapy-focused marketing strategies across TICA, aligning with global and regional priorities
• Drive market activation and demand generation through targeted HCP engagement, clinical education platforms, and KOL partnerships
• Shape value-based marketing strategies, translating clinical and economic evidence into compelling value propositions tailored to diverse healthcare environments
• Enable field teams with actionable insights and tools, ensuring strong execution and consistent messaging across markets
• Lead product launches and adoption acceleration, ensuring structured go-to-market plans and measurable impact
• Partner cross-functionally (Sales, Medical, Market Access, Finance) to translate strategy into execution and drive business outcomes
• Track and optimize marketing impact, using data-driven insights to refine strategies and maximize ROI

Required Knowledge and Experience:

• University degree required (Business, Engineering, Life Sciences, or equivalent). Advanced degree is a plus.
• 4+ years of demonstrated strong marketing experience preferably in cardiovascular therapies or related MedTech environments
• Strong proficiency in English (written, spoken, and reading comprehension) is required.
• Experience engaging with HCPs and KOLs in complex clinical environments
• Experience working in a multinational/corporate matrix organization
• Good understanding of cardiovascular ecosystems, cath lab and/or surgical cardiology pathways
• Strategic thinker with a hands-on, execution-focused mindset
• Solid understanding of healthcare economics, value-based selling, and business dynamics of Cardiovascular Care

Physical Job Requirements
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.

Benefits & Compensation

Medtronic offers a competitive Salary and flexible Benefits Package
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.

About Medtronic

We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions. Our Mission — to alleviate pain, restore health, and extend life — unites a global team of 95,000+ passionate people. We are engineers at heart— putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.

Learn more about our business, mission, and our commitment to diversity here