Associé(e) Principal(e), Marketing Local / Sr Associate, Local Marketing – The Medicine Shoppe Pharmacy - Remote Eligible

Sr Associate, Local Marketing

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Résumé Du Poste

Reporting to the Medicine Shoppe Marketing Manager, the Sr Associate, Local Marketing will be responsible for the coordination and deployment of local marketing programs and initiatives across the entire network of pharmacies in Canada. The Sr Associate will plan, recommend and implement local marketing solutions to support pharmacy owners as needed. With a strong attention to detail, the Sr Associate is action-oriented and can successfully lead multiple projects and meet deadlines. They are expected to collaborate and share local and digital best practices with other Sr Associates from other pharmacy banners. They will work directly with pharmacy owners, vendors and internal departments to achieve the best results, where their professional client-facing service and communication skills will be required.

Responsabilités Principales

• Develop, present and update local marketing plans to pharmacy owners, based on their needs and objectives.
• Develop and execute local marketing requests, such as store openings, anniversaries, mailings, newspaper ads, radio ads, in-store promotions, displays, social media campaigns, etc.
• Support pharmacy owners with their local marketing needs by making recommendations to achieve their business objectives and coach them through the timelines, media investment and technical challenges, if any.
• Develop and execute the creation and delivery of local marketing tools and programs for multiple owners, such as turn-key campaigns, bundles, marketing toolbox materials and templates.
• Use available advertising reports (Google Analytics, Facebook Business Manager, etc.) to measure and analyze the performance of local campaigns and make recommendations to pharmacy owners.
• Monitor consumer comments/reviews on the Google My Business dashboard and other community sites and escalate situations to operations team and owners.
• Collaborate closely with the Brand Marketing Specialist to adapt national advertising campaigns into local campaigns.
• Regularly communicate local marketing offering to owners to drive engagement and usage of services.
• In collaboration with the retail learning academy team, develop and update local marketing guides, webinars or workshops for owners.
• Provide timelines for all projects and strictly adhere to deadlines and budgets.
• Collaborate and follow up on studio briefs for graphic projects.
• Execute all billing for local marketing initiatives.
• Ad hoc tasks as needed

The incumbent of this position will provide daily support to internal and/or external clients outside Quebec and/or in the United States. Therefore, he/she must be proficient in spoken and written English. Please note that the number of positions requiring English language skills has been limited where possible.

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Le titulaire de ce poste aura à soutenir de façon quotidienne des clients internes et/ou externes à l'extérieur du Québec et/ou aux États-Unis. Par conséquent, ce poste requiert une maîtrise de l'anglais à l'écrit et à l'oral. Veuillez noter que le nombre de postes dont les tâches requièrent une connaissance de la langue anglaise a été restreint dans la mesure du possible.

We are proud to offer a competitive compensation package at McKesson as part of our Total Rewards. This is determined by several factors, including performance, experience and skills, equity, regular job market evaluations, and geographical markets. The pay range shown below is aligned with McKesson's pay philosophy, and pay will always be compliant with any applicable regulations. In addition to base pay, other compensation, such as an annual bonus or long-term incentive opportunities may be offered. For more information regarding benefits at McKesson, please click here.

Our Base Pay Range for this position $61,100 - $101,800

McKesson is an Equal Opportunity Employer. McKesson provides equal employment opportunities to applicants and employees and is committed to a diverse and inclusive environment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age or genetic information. For additional information on McKesson's full Equal Employment Opportunity policies, visit our Equal Employment Opportunity page.

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