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Marketing Manager - Boston University Dining Services

Develop and execute marketing strategies to enhance campus dining sales and engagement
Boston
Mid-Level
3 days ago
Massachusetts Staffing

Massachusetts Staffing

Massachusetts Staffing is not a company; mass.gov is the official website for the Commonwealth of Massachusetts, providing government-related information and services.

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Job Opportunities At Aramark

The Aramark Marketing Manager for Boston University Dining Services is responsible for supporting Aramark’s clients with product innovation, merchandising, and promotions. This role serves as a liaison between Aramark’s marketing team and our client’s account locations, ensuring that client and consumers’ needs are met, while adhering to Aramark standards.

Job Responsibilities:

  • Conducts Marketing Research and Data Collection: Focus groups, surveying, campus mapping, trend development/research, competitive pricing analysis
  • Strategic Planning, Innovation and Creativity: Develop Marketing Plans; new strategies and tactics for promoting existing or new locations to enhance sales and customer satisfaction
  • Sales Support: Develop and execute annual campaigns, including oral and written presentations, to various target groups. Support Business Development with Request For Proposal (RFP) responses, sales presentations, and Client Business Reviews (CBRs)
  • Marketing: Coordinate special events, promotions, marketing collateral, media interaction, public relations, website updates, social media marketing
  • Build Relationships with clients, organization department heads, and subgroups/community groups

At Aramark, developing new skills and doing what it takes to get the job done make a positive impact for our employees and for our customers. In order to meet our commitments, job duties may change or new ones may be assigned without formal notice.

Qualifications:

  • Requires at least 3 years of product, marketing, and/or merchandising experience
  • Requires people management experience for at least 2-3 direct reports
  • Requires a bachelor’s degree or equivalent experience in business or marketing
  • A proven ability to increase sales and measure the impact/return on investment on implementation of programs
  • A demonstrated ability to be proactive and assertive in identifying and capturing growth opportunities, as well as thinking creatively and strategically
  • Must have excellent interpersonal skills including presentation, public speaking, and client interaction skills
  • Must be able to efficiently utilize social media and MS Office products to accomplish work tasks
  • Valid driver’s license and vehicle

Our Mission: Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status, or other characteristics protected by applicable law.

The people of Aramark proudly serve millions of guests every day through food and facilities in 15 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you’re pursuing – a new challenge, a sense of belonging, or just a great place to work – our focus is helping you reach your full potential.

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Marketing Manager - Boston University Dining Services
Boston
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About Massachusetts Staffing
Massachusetts Staffing is not a company; mass.gov is the official website for the Commonwealth of Massachusetts, providing government-related information and services.