Lippincott - Senior Consultant, Marketing Customer Strategy

Marketing Customer Strategy Team Member

As a member of the Marketing Customer Strategy (MCS) team, you will blend strategic, analytical, and creative thinking to drive customer-centric growth for your clients. You will consult across industries, throughout the world, and on a range of topics (e.g., brand & marketing strategy, growth strategy, value proposition, innovation, and customer experience).

As a Senior Consultant, MCS, you will be a member of highly integrated case teams. Your responsibilities will include understanding client situations; conducting qualitative and quantitative research; analyzing findings to find revelatory insight about customer motivations, perceptions, and behaviors; and working with your case team to synthesize recommendations. You will contribute substantially to case delivery in terms of thinking and project management.

With a specialization in customer insight and marketing strategy, you are experienced in:

• Strategic problem solving to create meaningful and enduring impact for our clients
• Designing and executing rigorous quantitative methodologies, whether through primary research, analysis of internal customer data or model building
• Deploying creative approaches to uncover customer needs and preferences

This is an opportunity to join a talented and passionate group in developing and building some of the world's leading brands. The team-oriented environment allows for exposure to Senior Partners across the business and the opportunity to be involved in key decision-making.

In your day-to-day, you will:

• Be Analytical and Strategic
• Gathering, organizing and summarizing information on client business strategy, industry and competitive dynamics, best practice analyses, communications audits and customer insights to identify key implications
• Conducting in-depth interviews with client management and key stakeholders
• Supporting case team planning and analysis of quantitative and qualitative customer/prospect research, from discrete choice analysis to focus groups
• Quickly picking up skills and knowledge in new areas, leveraging client, firm, and external resources
• Communicate and Collaborate
• Collaborating with other consultants and designers to explore alternatives and develop thinking (e.g., brainstorming sessions)
• Contributing to the development and storyline of client presentations
• Effectively communicating with, and presenting to, both internal case teams and external client teams

Who you are:

• Knowledgeable
• 3+ years excelling in a field such as strategy consulting, corporate strategy, brand strategy, brand management, innovation or strategic planning
• Outstanding communications, writing and interpersonal skills
• Analysis and synthesis of complex datasets through tools like SPSS, Excel and SQL
• An analytical and rigorous approach to finding solutions and a flexibility in applying them
• Passionate and Driven
• A willingness to push your thinking, attack issues from multiple angles and stretch yourself to provide outstanding brand ideas to clients
• An appetite for learning and wrestling with challenging topics across a diverse range of clients/industries
• A passion for problem solving, creative expression and improving the way companies relate to customers
• Openness to travel, seeing things in new ways, and exploring new ideas

About Lippincott

We have a passion for solving our clients' toughest challenges with a proven combination of strategic rigor and design excellence. A pioneer since 1943, we have shaped some of the world's most iconic brands and experiences.

We recognize the benefits of flexibility but also value the interactions that happen when we come together. In our hybrid working model, the expectation is that employees will be spending at least half of their time (50%) in their local office each month.

Who We Are, Together…

We embody key values that drive our culture. We demand better, reach higher, and expect more of ourselves and our colleagues. We demonstrate gratitude, offer support, and embrace optimism every day. We celebrate debate, discussion, disagreement, and feedback, with an open mind to new ways of thinking and doing. We act with passion, intention, and goodwill while building on and elevating everyone's contributions and sharing in our collective success.

We want our people to feel heard, respected and valued through our words and actions – goals we can only achieve with a sustained commitment to inclusion, diversity and belonging. We seek the best and brightest ideas from a diverse representation of backgrounds and experiences because we know that's what it takes to continuously push the boundaries, solve our clients' most complex challenges, and foster an inspiring culture of rigorous creativity. We celebrate and leverage our differences and our commonalities so everyone feels safe, supported and encouraged to be wide open, to say "yes, and!" and to demand better of ourselves and one another. We aspire to be positive role models for inclusion at an individual level, corporate level, and societal level.

The applicable base pay for this role ranges from $105,000- $130,000. The base pay offered will be determined on factors such as experience, skills, training, location, certifications, and education. Decisions will be determined on a case-by-case basis. In addition to the base salary, this position will be eligible for performance-based incentives. We are excited to offer a competitive total rewards package which includes health benefits, 401K savings as well as employee assistance programs.