Wedding Sales Executive

Wedding Sales Executive

The position is accountable for proactively soliciting and handling wedding sales opportunities. Ensures business is turned over properly and in a timely fashion for proper service delivery. Assists in leading all day-to-day activities related to sales with a focus on building long-term, value-based customer relationships that enable achievement of sales objectives. Achieves personal sales goals.

Building successful relationships that generate sales opportunities

• Works collaboratively with off-property sales channels (e.g., GSO, Marriott.com, Market Sales, Strategic Accounts) to ensure sales efforts are coordinated, complementary and not duplicative.
• Builds and strengthens relationships with existing and new customers to enable future bookings.
• Activities include site inspections, entertainment, FAM trips, etc.
• Develops relationships within community to strengthen and expand customer base for wedding sales opportunities.
• Develops relationships with key internal and external stakeholders.
• Provides accurate, complete and effective turnover to Event Management.
• KPI goals set on room production and rates.

Conducting daily sales activities that achieve department goals

• Responds to incoming local and social wedding opportunities for the property.
• Uses negotiating skills and creative selling abilities to close on business and negotiate contracts.
• Uses sales resources and administrative/support staff effectively.
• Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).

Using knowledge of market trends and target customer information to maximize revenue

• Identifies new local and social wedding business to achieve personal and property revenue goals.
• Understands the overall market - competitors' strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them.
• Closes the best opportunities for the property based on market conditions and property needs.
• Monitors same day selling procedures to maximize wedding sales revenue and control property profitability.
• Gains understanding of the property's primary target customer and service expectations; serves the customer by understanding their business, business issues and concerns, to offer better business solution both prior to, and during the program/event.

Providing exceptional customer service to all guests and customers

• Supports Marriott's Service and Relationship Strategy, driving customer loyalty by delivering service excellence throughout each customer experience.
• Services our customers in order to grow share of the account.
• Executes and supports Marriott's Customer Service Standards and property's Brand Standards.
• Provides excellent customer service consistent with the daily service basics of the brand.
• Executes exemplary customer service to drive customer satisfaction and loyalty by assisting the customer and ensuring their satisfaction before and during their program/event.
• Partners with Event Management and/or Operations in providing a customer experience that exceeds the customer's expectations.
• Sets a positive example for guest relations.
• Interacts with guests to obtain feedback on product quality and service levels.
• Attends pre- and post-event meetings to understand event needs, obtain feedback on quality of product (e.g. meeting facilities and equipment, food and beverage), service levels and overall satisfaction.
• Executes and supports Marriott's Customer Service Standards and property's Brand Standards.
• Executes exemplary customer service to drive customer satisfaction and loyalty by assisting the customer and ensuring their satisfaction before and during their program/event.
• Serves the customer by understanding their needs and recommending the appropriate features and services that best meet their needs and exceed their expectations, while building a relationship and loyalty to Marriott.

Additional sales and marketing responsibilities

• Utilizes intranet for resources and information
• Leverages available eTools (eRooming Lists, eProposals, Passkey, etc.).
• Conducts site inspections.
• Creates contracts as required.

Participates in and practices daily service basics of the brand