Flex Senior Manager, Marketing Performance

Flex Senior Manager Of Marketing Strategy & Performance

This is a temporary role. The FLEX Senior Manager of Marketing Strategy & Performance will be responsible for supporting key strategic projects to build and orchestrate best-in-class marketing capabilities for Marriott International to optimize marketing effectiveness.

This role involves designing, planning and executing on key projects to ensure successful delivery of Marriott International's marketing strategic priorities. These projects will involve managing and influencing cross-functional stakeholders/processes, gathering relevant data, conducting quantitative and qualitative analyses to improve marketing efforts and drive better business outcomes (i.e., improve short-term revenue and long-term brand building ROI). Core partners include Analytics, Loyalty, Digital, Finance and CX.

The ideal candidate will have experience with marketing and measurement, e.g., A/B testing, media mix models (MMM), as well as a strong business sense, problem solving capabilities, and a willingness to rapidly ramp up on a new way of working. The role is built for a self-starter, quantitative thinker, someone comfortable pushing for structured insights amidst a global and complex organization, and someone excited about building a data-driven marketing organization.

Candidate Profile

Education and Experience Required

• 4-year degree from an accredited university
• Five or more years of experience in marketing, business, or related field
• Three or more years of experience in consulting
• Demonstrated ability to identify needed analyses and conduct basic analyses in excel or other tools (Power BI, Alteryx, etc.)
• Demonstrated ability to excel in a dynamic environment and manage multiple projects concurrently
• Demonstrated ability to drive and implement change initiatives

Education and Experience Preferred

• 4-year degree with a concentration in statistics, marketing, business, or related degree (e.g., data science, business analytics)
• Knowledge of marketing and media, including trends, analytics and approaches to marketing experiment/pilot design (e.g., matched-market, A/B, pre/post, people-based, etc.)

Core Work Activities

· Build meaningful, actionable insights and reporting based on data to optimize marketing investments and execution.

· Manage complex stakeholder interactions to drive project success.

· Partner with Analytics and Finance teams and external partners on processes related to marketing measurement.

· Drive change management and lead interpretation/implementation of project initiatives by partnering with Marketing leaders through planning and execution processes.

· Support and execute on marketing strategic projects.

· Support the planning and coordination of efforts for identified project initiatives to ensure successful delivery against strategic priorities.

· Demonstrate strong critical thinking skills in project planning and execution.

· Willingly undertake and excel in challenging projects and initiatives

At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.