Senior GTM Enablement Specialist

Senior GTM Enablement Specialist

Lyra Health is the leading provider of mental health solutions for employers supporting more than 20 million people globally. The company has delivered 13 million sessions of mental health care, published more than 20 peer-reviewed studies, and delivered unmatched outcomes in terms of access, clinical effectiveness and cost efficiency. Extensive peer-reviewed research confirms Lyra's transformative care model helps people recover twice as fast and results in a 26% annual reduction in overall healthcare claims costs. Lyra is transforming access to life-changing mental health care through Lyra Empower, the only fully integrated, AI-powered platform combining the highest-quality care and technology solutions.

Lyra Health is seeking a Senior GTM Enablement Specialist to join our dynamic GTM Enablement team, with a strong focus on content creation, program design, and live facilitation. This is a hands-on GTM Enablement position where you will be directly responsible for developing and delivering enablement programs that empower our Sales and Customer Success teams to drive exceptional value for our prospects and customers.

In this role, you will be the bridge between GTM strategy and field execution. You will design engaging learning journeys and facilitate live sessions that empower our teams to communicate Lyra's value. You are someone who loves the craft of enablement, building the story, coaching the rep, and using cutting-edge AI to make those experiences more personalized and effective.

Responsibilities

• Design, execute, deliver, and continuously improve onboarding, ramping, and ongoing skill development programs for GTM teams, ensuring alignment with the broader GTM Enablement strategy.
• Manage and optimize Gong to identify winning behaviors, track initiative adoption, and create "Gold Standard" libraries for the GTM org.
• Integrate AI tools like Yoodli into enablement experiences to provide scalable, automated role-play and communication coaching for market-facing teams.
• Consistently leverage AI productivity tools to accelerate your own workflow, from content drafting and video editing to data analysis and program synthesis.
• Develop, track, and oversee progress of assessments, certifications, and measurable outcomes for enablement programs, leveraging insights to make data-driven improvements.
• Collaborate with the GTM Enablement team and cross-functional subject matter experts (SMEs) to create and deliver engaging content, including communications, live facilitation, templates, and playbooks.
• Curate and maintain multi-modality learning content within our LMS and enablement platform, ensuring accessibility and alignment with team needs.
• Contribute to the planning and facilitation of large-scale initiatives, such as annual kickoffs (SKO) and product launches.

Stakeholder Management

• Partner with main stakeholders to assess enablement needs and translate them into actionable, impactful plans that drive team performance.
• Support the collection and reporting efforts for enablement programs, providing insights and recommendations to optimize initiatives and accelerate revenue growth.

Qualifications

• 3+ years in Sales, Customer Success, or GTM Enablement
• Proven ability to build programs from scratch, taking them from initial design and content creation to live facilitation and coaching.
• Comfortable commanding a in person or virtual room and adapting your style for everyone from new hires to seasoned GTM ICs and leaders.
• Proficiency with CRM, Enablement Platforms and LMS to organize knowledge and track impact.
• Experience using revenue intelligence tools to identify winning behaviors and turn call insights into actionable coaching strategies.
• Active use of AI tools (or willingness to learn) to accelerate your own productivity and a passion for teaching GTM teams how to do the same.
• A "builder" mindset with high-impact execution of strategic planning, with the ability to manage multiple projects based on business needs.
• Deep understanding of GTM pain points, with the ability to translate stakeholder needs into simple, effective enablement solutions.
• Experience in HR, Benefits, or Healthcare is a plus.

$95,000 - $131,000 a year As a full-time Sr. GTM Enablement Specialist, you will be employed by Lyra Health, Inc. The anticipated annual base salary range for this full-time position is $95,000-$131,000. The base range is determined by role and level, and placement within the range will depend on a number of job-related factors, including but not limited to your skills, qualifications, experience and location. This role may also be eligible for discretionary bonuses. Annual salary is only one part of an employee's total compensation package at Lyra. We also offer generous benefits that include: comprehensive healthcare coverage (including medical, dental, vision, FSA/HSA, life and disability insurances), Lyra for Lyrians; coaching and therapy services, equity in the company through discretionary restricted stock units, competitive time off with pay policies including vacation, sick days, and company holidays, paid parental leave, 401K retirement benefits, monthly tech allowance, well-being perks and activities, surprise swag, regular community celebration…and more!

We are an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, sex (including pregnancy), national origin, age, disability, genetic information or any other category protected by law.