Trade Marketing Intern - Lenses
We are EssilorLuxottica, a global leader in the design, manufacture and distribution of ophthalmic lenses, frames and sunglasses. The Company brings together the complementary expertise of two industry pioneers, one in advanced lens technologies and the other in the craftsmanship of iconic eyewear, to create a vertically integrated business that is uniquely positioned to address the world's evolving vision needs and the global demand of a growing eyewear industry.
With over 200,000 dedicated employees in 150 countries driving our iconic brands, our people are creative, entrepreneurial and celebrated for their unique perspectives and individuality. Committed to vision, we enable people to "see more and be more" thanks to our innovative designs and lens technologies, exceptional quality and cutting-edge processing methods. Every day we impact the lives of millions by changing the way people see the world.
Areas Of Responsibilities And Related Activities:
Role of intern in Lens Trade Marketing team would be to provide critical support to the marketing team in the planning, execution, and tracking of marketing initiatives aimed at enhancing brand visibility, consumer engagement, and sales performance across Major lens Brands- Stellest, Varilux, Transitions, kodak etc.
- Product Launches: Support Asst. Marketing Managers in End-to-end co-ordination of Product launches. Including coordination of Vendors, monitor tasks are in progress with project timeline.
- Assist with In-Store Branding Execution: Provide brief to vendor and liaise with sales team and customer for installations required for in-store to drive brand visibility
- Assist with Trade Marketing Activities Execution: Support the planning, implementation, and monitoring of marketing activities. This includes but is not limited to campaigns, promotions, events, training for consumers and/or end consumers
- Content creation: Help with creating content for social media, email newsletters, and monitor the timely circulation to customers.
- Reporting and Tracking: Help to report and efficiently track the performance of campaigns and Promotions.
- PO Management and Invoice: Support the Team in PO management, follow-up for invoices for timely payment for vendors.
- Co-ordinate the deployment of POSM materials and Demo tools across different trade outlets.
- Provide general administrative support to Marketing team as and when required.
Key Requirements:
- Currently pursuing or recently graduated with a degree in Marketing, Business, Communications, or related fields.
- Analytical ability and passion, business oriented and used to work with Microsoft Excel
- Strong project management skills/ability to work on multiple topics concurrently under tight deadlines
- Reliable, autonomous, precise, good organization & communication skills
- Positive and proactive attitude
- Familiar with MS office software packages
- Familiar with design platforms like Canva etc..
- Excellent verbal and written communication skills
- Basic understanding of marketing concepts and digital marketing is desirable