Trade Marketing Specialist - Frames

Trade Marketing Specialist - Frames

We are EssilorLuxottica, a global leader in the design, manufacture and distribution of ophthalmic lenses, frames and sunglasses. We bring together the expertise of two industry pioneers, one in advanced lens technologies and the other in the craftsmanship of iconic eyewear, creating a vertically integrated business that is uniquely positioned to address the world's evolving vision needs. We craft exclusive eyewear brands Ray-Ban, Oakley, Oliver Peoples, Persol, Costa and more, alongside esteemed licensed brands such as Tiffany & Co, Burberry, and CHANEL whilst our cutting-edge lenses Varilux and Transitions lead the industry in innovation. In Australia and New Zealand, we operate the iconic retail and eye care brands: Sunglass Hut, Oakley, OPSM, Ray-Ban and Laubman & Pank. Every day, EssilorLuxottica's 190,000 employees in 150 countries work towards a common mission to help people see more and be more.

About the Role

Reporting to the Senior Trade Marketing Manager – ANZ, you'll lead the planning and execution of trade marketing campaigns, incentive programs, and retail activations. With strong project management skills, you'll ensure flawless delivery of seasonal launches, events, and POS execution — from concept through to installation. You'll work cross-functionally with sales, brand, global marketing, operations, and external partners to ensure brand consistency and retail excellence across all touchpoints.

Key Responsibilities

• Lead end-to-end project management of trade marketing campaigns, including timelines, budgets, stakeholder communication, and execution.
• Develop and implement trade incentive programs to drive customer engagement and sales.
• Coordinate product launches, roadshows, and retail activations, ensuring high-impact execution across ANZ.
• Manage POS materials, in-store displays, and merchandising solutions.
• Adapt global marketing toolkits for the local market, ensuring they align with regional needs and standards.
• Maintain B2B communications and provide regular reporting on campaign performance and ROI.
• Oversee permanent fixture rollouts and in-store elevations (windows, pop-ups) in partnership with creative agencies and vendors.
• Support budget tracking, forecasting, and purchase order processing.

What You'll Bring

• 5+ years of experience in trade marketing, channel marketing, or retail marketing (eyewear, fashion, lifestyle, or FMCG a plus).
• Strong project management and coordination skills — highly organised and deadline-driven.
• Excellent written and verbal communication skills.
• Customer-first mindset with strong attention to detail.
• Ability to build strong internal and external stakeholder relationships.
• Proactive, collaborative, and solutions-focused attitude.
• Working at EssilorLuxottica

A career with EssilorLuxottica will offer you rewarding experiences and the opportunity to develop your skills every day. Working at our head-office located in North Sydney, you will enjoy:

• Generous yearly $1,500 product allowance and Family & Friends discounts of up to 50% off to splurge across all our brands – OPSM, Sunglass Hut, Oakley, Ray-Ban and Laubman & Pank
• Up to 50% off Oakley eyewear and apparel throughout the year.
• Hybrid working arrangements - 3 days in the office and 2 working from home
• Modern, luxurious office with iconic Sydney harbour views
• Wellness amenities including reformer a Pilates studio, Yoga classes, Personal training, Bike storage and End of trip facilities.
• Abundance of local cafes, a major shopping centre and close to public transport facilities like Victoria Cross metro station
• Global volunteering opportunities through our OneSight Foundation
• Wide range of career opportunities across the EssilorLuxottica network
• Complimentary full-time concierge services offering an exclusive hotel-style experience!

To be considered for this opportunity, please click apply and send your cover letter and resume today.

As an inclusive, team-first company, our people are at the core of everything we do. We care deeply about creating a workplace where our team members feel valued, respected and empowered. We are committed to providing equal opportunity regardless of gender identity, ethnicity, disability, sexual orientation or life stage. We value flexibility and encourage our team members to work in ways that meet their work/life commitments and support their wellbeing. We work hard to create a safe and inclusive environment for all, and most importantly, we're all about creating better experiences - for our customers and for each other.