Elemis - Regional Sales & Training Manager - Miami, Florida

Regional Sales & Training Manager

Location: Miami, Florida

Permanent / Full Time

We are a skin wellness brand with an aromatherapist's soul, an artist's spirit, and a scientist's commitment to results. An innovative and global British skincare brand with over 30 years of expertise and available in over 100 countries, we believe in 'truth in beauty'.

It's an exciting time to join Elemis Skincare team as we build the infrastructure for rapid growth! The Regional Sales & Training Manager is responsible for:

• The delivery of retail sales targets which will be achieved through building relationships & influencing retail market leadership, store teams and through the recruitment, management, development, and leadership of the Sales & Training Coordinators & freelance team.
• Driving client acquisition through executing strategic initiatives/events in market, training & influencing all retail channel partners & direct reports to build brand loyalty and increase market share.
• Accountability for visual merchandising execution in store & supporting in stock position, by building collaborative relationships in market & in store. Communicating needs to key internal & external stakeholders.
• Driving conversion through coaching & influencing selling staff, negotiating with retail leadership for additional space and resources to support brand awareness and to maximize promotional activities. Facilitating and supporting all event execution.
• Lead with empathy & accountability. Effectively managing resources to achieve ROI and schedule optimization.
• In store 8 hours a day, 4 days each week, with 1 office day per week for administration. Typical work week is Tuesday through Saturday.

Essential Responsibilities:

• Responsible for driving retail sales and executing strategies and initiatives within each retail partner to achieve/exceed sales plans.
• Build strong relationships with store management, regional/district managers, event managers, education managers and retail store associates within multiple retail locations.
• Responsible for recruiting, hiring, inspiring, scheduling, developing, and retaining productive freelance and ensure they achieve "sales per hour" and "items per transaction" goals.
• Responsible for coaching, developing & retaining strong coordinator team of up to 10 direct reports.
• Plan and execute in-store events, ensuring sales targets are met and strong ROI is achieved.
• Plan and manage budgets (i.e., T&E, freelance) in partnership with the Sales Director.
• Create an open and collaborative environment that influences both internal & external sales teams.
• Ensure all locations consistently support our product and marketing campaigns through customer interactions, trainings, and successful execution of visual direction.
• Manage/track regional call cycle for in-store visits and virtual call cycle for regional outreach in partnership with the Director of Retail.
• Training for new door openings within region in person or virtually.
• Responsible for on-going product training for retail accounts within assigned retail territory (i.e., rounds robins, clusters, and side by side selling).
• Partnership with coordinator for corporate events within region.
• Evaluates retail trends to determine resource movements against sales.
• Maintain a high level of knowledge of all products as well as ingredients.
• Provide best-in-class shopper experience to attract and retain customers.
• Meet all deadlines for requests including calendar, call cycle, expenses, and event recaps. Understand retail partner protocols, support, and adhere to their policies.
• Provide weekly sales recaps of personnel, coordinator, and freelance team performance.
• Provide competitive feedback to Director and SVP.
• Accountable for strengthening brand identity by creating visual merchandising consistency within each store and ensuring inventory and operational standards are met.
• Additional tasks as assigned.

Sustainability Responsibility:

• Ensure all duties carried out and actions completed in every aspect of your role, contribute to the short and long-term Sustainability Goals set-forth by the ELEMIS - Climate, Biodiversity & People Pillars

Qualifications & Characteristics:

• Prior skincare/cosmetic sales experience (2-5 years preferred) or equivalent retail sales.
• You possess a high school diploma or the equivalent. Aesthetics license recommended.
• Ability to recruit, hire, inspire, and develop a high-performing in-store freelance sales team.
• Ability to plan and manage budgets (i.e., freelance selling, sampling, event, and T&E budgets).
• Ability to work collaboratively & build positive/effective business partnerships.
• Strong communication skills.
• Adaptability to change.
• Proficient in Microsoft Office Suite.
• Demonstrate patience.
• Ability to provide best-in-class customer experience.
• Ability to solve problems and resolve customer concerns.
• Ability to work as a team and build strong relationships with key stakeholders.
• Ability to work with all levels of management in a fast paced, high growth, changing environment.
• Ability to stand for 4 hours or more.
• Ability to work flexible schedule, including night, evening and/or holiday shifts.