✨ About The Role
- The Sr. Brand & Events Marketing Manager will be responsible for establishing Localyze as a household name through events and thought leadership.
- The role involves building a community for Global Mobility and HR professionals, enhancing brand awareness and revenue goals.
- The manager will execute a comprehensive events program, including owned and sponsored events, both in-person and virtual.
- Responsibilities include project management of budgets, target setting, and success reporting across various programs.
- Collaboration with marketing, sales, customer success, and product teams is essential to align the Brand & Events program with business objectives.
- The role requires managing end-to-end event management, ensuring a seamless experience for attendees.
- The candidate will need to convey Localyze's unique value proposition and thought leadership at events to target audiences.
- The position offers the opportunity to shape the future of the brand and events marketing program.
⚡ Requirements
- The ideal candidate will have over 6 years of experience in brand marketing and events management, preferably in a B2B context.
- Strong organizational and project management skills are essential, as the role involves juggling multiple projects simultaneously.
- Excellent communication skills, both written and verbal, are a must for effectively conveying the brand's message and building relationships.
- A passion for creating unique and engaging messaging and storylines will be crucial for success in this role.
- Experience with marketing automation and CRM systems is important, as is a strong understanding of performance KPIs and ROI demonstration.
- The candidate should possess an entrepreneurial spirit, curiosity, and a scrappy mentality to drive initiatives forward.
- Previous experience in global organizations and familiarity with diverse cultures and time zones will be beneficial.
- A positive attitude and a good sense of humor are valued traits for fitting into the company culture.