Growth Marketing Manager, Golf

Growth Marketing Manager, Golf

We're seeking a talented Growth Marketing Manager to lead performance marketing efforts for our Golf industry. You will help plan, execute, and optimize paid media campaigns, and will support sales efforts in order to drive revenue and grow the Lightspeed brand. What you'll be doing:

• Own the user acquisition targets for the Golf industry at Lightspeed.
• Collaborate with our talented SEM, SEO, Paid Social and Affiliates specialists to achieve goals for Golf.
• Track, report, and analyze the performance across all marketing channels
• Partner with Sales Leaders to optimize performance throughout the sales funnel and lead the forecasting exercises.
• Work with the creative and branding teams to create, manage, and optimize YouTube, display, paid social and direct media buying campaigns to achieve marketing objectives
• Monitor trends, investigate irregularities in performance and troubleshoot ad issues that affect delivery, performance, tracking, and reporting
• Select platforms, plan budgets, and forecast results for new campaigns

What you need to bring:

• 5+ years of digital marketing experience, with strong PPC experience
• Strong operations and analytical skills with an understanding of ad budgets, bidding strategies, pacing and optimization, and demand gen fundamentals across all channels
• Proficient in Google Ads, Google Analytics, Meta Ads/Business Manager, DV360, LinkedIn Ads
• Excellent verbal and written communication skills - ability to articulate ideas and results
• Highly organized and detail oriented
• As a global company with employees and clients outside of Quebec, fluency in English as a working language is required for this position.

Even better if you have, but not necessary:

• Lead-generation experience in a B2B environment
• Experience in a customer-facing marketing role
• Experience as a team lead or manager

What's in it for you:

Come live the Lightspeed experience...

• Ability to do your job in a truly flexible hybrid environment (3 days/week in office);
• Genuine career opportunities in a company that's creating new jobs everyday;
• Work in a team big enough for growth but lean enough to make a real impact.

...and enjoy a range of benefits that'll keep you happy, healthy and (not) hungry:

• Lightspeed RSU program (we are all owners)
• Unlimited paid time off policy
• Flexible working policy
• Health insurance
• Health and wellness benefits
• Possibility for transit fees to be covered
• Paid leave assistance for new parents
• LinkedIn learning
• Volunteer day

Lightspeed is a proud equal opportunity employer and we are committed to creating an inclusive and barrier-free workplace. Lightspeed welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

Lightspeed is building communities through commerce, and we need people from all backgrounds and lived experiences to do that. We were founded in 2005, in Montreal's gay village and our original members were all part of the LGBTQ+ community. The ethos of our business has been about inclusion from the very beginning, and we strive to provide a workplace where everyone belongs.

Powering the businesses that are the backbone of the global economy, Lightspeed's one-stop commerce platform helps merchants innovate to simplify, scale, and provide exceptional customer experiences. Our cloud commerce solution transforms and unifies online and physical operations, multichannel sales, expansion to new locations, global payments, financial solutions, and connection to supplier networks.

Founded in Montréal, Canada in 2005, Lightspeed is dual-listed on the New York Stock Exchange (NYSE: LSPD) and Toronto Stock Exchange (TSX: LSPD). With teams across North America, Europe, and Asia Pacific, the company serves retail, hospitality, and golf businesses in over 100 countries.