✨ About The Role
- The primary goal of this role is to expand LemFi's reach in the USA, particularly within the African community, by driving activations and engagements to increase new user sign-ups and transactions
- Responsibilities include sourcing community events, recruiting temporary workers, introducing LemFi to key stakeholders, sourcing marketing materials, setting up activations at relevant locations, and carrying out partnerships in churches
- The role also involves being the face of LemFi in Washington, DC, and engaging with community-focused groups on platforms like WhatsApp and Facebook
- Candidates must be based in Washington, DC and having a strong network within the African diaspora community in the city is a plus
- Experience in organizing marketing events and a passion for fintech startups are key attributes for success in this position
âš¡ Requirements
- Experience in launching new products to new markets and events marketing is essential for success in this role
- Strong network within the African diaspora community in Washington, DC would be a significant advantage
- Ability to organize marketing events and partnerships effectively is desirable
- Motivated and energetic individuals who thrive in a fintech startup environment will excel in this position
- Cross-functional skills and a willingness to take on various responsibilities to ensure company success are crucial for this role