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Africa Marketing Lead (Washington, DC)

Grow LemFi's reach in the USA, particularly among Africans, driving activations and user sign-ups.
Washington DC
Junior
$50,000 - 60,000 USD / year
2 months ago
LemFi (FKA: Lemonade Finance)

LemFi (FKA: Lemonade Finance)

Banking For Immigrants in North America and Europe

2 Similar Jobs at LemFi (FKA: Lemonade Finance)

✨ About The Role

- The primary goal of this role is to expand LemFi's reach in the USA, particularly within the African community, by driving activations and engagements to increase new user sign-ups and transactions - Responsibilities include sourcing community events, recruiting temporary workers, introducing LemFi to key stakeholders, sourcing marketing materials, setting up activations at relevant locations, and carrying out partnerships in churches - The role also involves being the face of LemFi in Washington, DC, and engaging with community-focused groups on platforms like WhatsApp and Facebook - Candidates must be based in Washington, DC and having a strong network within the African diaspora community in the city is a plus - Experience in organizing marketing events and a passion for fintech startups are key attributes for success in this position

⚡ Requirements

- Experience in launching new products to new markets and events marketing is essential for success in this role - Strong network within the African diaspora community in Washington, DC would be a significant advantage - Ability to organize marketing events and partnerships effectively is desirable - Motivated and energetic individuals who thrive in a fintech startup environment will excel in this position - Cross-functional skills and a willingness to take on various responsibilities to ensure company success are crucial for this role
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Africa Marketing Lead (Washington, DC)
Washington DC
$50,000 - 60,000 USD / year
Marketing
About LemFi (FKA: Lemonade Finance)
Banking For Immigrants in North America and Europe