Principal Machine Learning Engineer, Ad Performance - Remote Eligible

Principal Machine Learning Engineer, Ad Performance

Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState. As The Discovery and Conversion Company, our mission is to connect consumers with the world's leading brands through data-driven content and technology.

Headquartered in South Florida with a remote-first team spanning over 15 countries, we've built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.

MUST HAVE:

• Expertise building ML systems with deep expertise in large-scale personalization
• Recognized industry expertise
• Proven success architecting ML platforms
• Demonstrated track record of 0→1 innovation
• Mastery across multiple ML domains

EXPERIENCE:

10+ years designing, developing, and deploying large-scale machine learning systems with a focus on personalization

YOUR ROLE:

Establish the technical vision for personalization at Launch Potato, solving the company's most complex ML challenges and influencing strategy, architecture, and innovation across teams.

OUTCOMES:

• Define company-wide personalization strategy and architecture
• Solve critical technical challenges
• Design and implement advanced ML solutions
• Create and enforce ML architecture patterns
• Lead multi-quarter, cross-functional initiatives
• Act as technical mentor
• Represent Launch Potato's technical brand
• Champion privacy-preserving personalization

COMPETENCIES:

• Visionary Thinking: Defines the future state of ML infrastructure and personalization strategy
• Architectural Excellence: Designs scalable, modular systems
• Technical Influence: Drives decision-making and builds consensus
• Expert-Level Execution: Navigates deep technical complexity
• Mentorship & Leadership: Coaches senior engineers
• External Thought Leadership: Represents LP in the ML community
• Curious & Forward-Looking: Constantly explores new approaches

Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.

We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.