View All Jobs 1350
Senior Product Marketer - Remote Eligible
Lead the go-to-market strategy for launching innovative HR solutions.
Remote
Senior
$137,500 - 172,000 USD / year
2 weeks ago
✨ About The Role
- The Senior Product Marketer will lead go-to-market strategies and launches for new products and features through compelling storytelling.
- This role involves planning and executing integrated marketing campaigns from initial insights to creative execution.
- Conducting research to gain a deep understanding of buyers, market trends, and the competitive landscape is a key responsibility.
- The candidate will develop positioning, messaging, and highly leveraged sales and enablement tools to support the go-to-market team.
- Analyzing performance data to continually optimize marketing tactics and investment is an important aspect of the role.
- The Senior Product Marketer will showcase thought leadership through content development and presentations.
- Collaboration across product and sales teams is essential to drive alignment and ensure customer success.
âš¡ Requirements
- The ideal candidate will have 5-7+ years of experience in B2B SaaS Product Marketing, with a preference for those who have HR technology experience.
- Excellent written and verbal communication skills are essential to effectively convey complex value propositions to diverse audiences.
- A demonstrated ability to work cross-functionally across various teams is crucial for success in this role.
- The candidate should be analytical and metrics-driven, comfortable analyzing both primary and secondary data to extract relevant insights.
- A strong curiosity and eagerness to learn, coupled with a growth mindset, will help the candidate thrive in this dynamic environment.
- The ability to adapt and work effectively in a fast-paced, start-up atmosphere is necessary for this position.
Senior Product Marketer - Remote Eligible
Remote
$137,500 - 172,000 USD / year
Marketing
About Lattice
Modern people management platform.